E-books: International Business

  • Working with Americans: How to Build Profitable Business Relationships book cover

    Working with Americans

    How to Build Profitable Business Relationships, 2nd Edition

    By Allyson Stewart-Allen, Lanie Denslow

    Anybody who has ever done business with Americans can testify that there are more differences than similarities between the US business culture and those in the rest of the world. Whether it’s values, etiquette, communication, influencing or negotiating, there’s a clear American style. How you go…

    eBook – 2019-11-05
    Routledge

  • Aviation Communication: Strategy and Messages for Ensuring Success and Preventing Failures book cover

    Aviation Communication

    Strategy and Messages for Ensuring Success and Preventing Failures, 1st Edition

    By Linda J. Tavlin

    Do you ever wonder why an airline’s communication strategy can crash and burn in a crisis? A lack of understanding an acceptable aviation communication strategy can, in this fast world of social media, ruin a company’s credibility in the aviation industry. Aviation Communication: Strategy and…

    eBook – 2019-03-27
    Routledge

  • Re-platforming the Airline Business: To Meet Travelers' Total Mobility Needs book cover

    Re-platforming the Airline Business

    To Meet Travelers' Total Mobility Needs, 1st Edition

    By Nawal K. Taneja

    Airline business models continue to be shaped by powerful forces relating to customers, complexities and regulators. However, at the same time, there are emerging technologies that can help airlines cater to the needs of their changing customer bases and manage the complexities of the business.…

    eBook – 2019-01-10
    Routledge

  • Systems Leadership: Creating Positive Organisations book cover

    Systems Leadership

    Creating Positive Organisations, 2nd Edition

    By Ian Macdonald, Catherine Burke, Karl Stewart

    The new edition of this influential and bestselling book is concerned with how people come together to achieve a productive purpose. Survival and success in business and social terms have always depended upon our ability to form and sustain social organisations. People have a deep need to be…

    eBook – 2018-05-24
    Routledge

  • Managing Cultural Differences: Global Leadership for the 21st Century book cover

    Managing Cultural Differences

    Global Leadership for the 21st Century, 10th Edition

    By Neil Remington Abramson, Robert T. Moran

    In today’s global business environment, it is vital that individuals and organizations have sophisticated global leadership skills. Communication and understanding of different cultures is paramount to business success. This new edition of the bestselling textbook, Managing Cultural Differences,…

    eBook – 2017-10-24
    Routledge

  • 21st Century Airlines: Connecting the Dots book cover

    21st Century Airlines

    Connecting the Dots, 1st Edition

    By Nawal K. Taneja

    In 21st Century Airlines: Connecting the Dots, Nawal Taneja addresses the challenges and opportunities facing the airline industry as it tries to innovate and create products and services that are radically different by ‘connecting the dots’ at four key levels: recognizing the implications of…

    eBook – 2017-09-08
    Routledge

  • The Cultural Dimension of Global Business book cover

    The Cultural Dimension of Global Business

    8th Edition

    By Gary P. Ferraro, Elizabeth K. Briody

    Now in its eighth edition, The Cultural Dimension of Global Business continues to provide an essential foundation for understanding the impact of culture on global business and global business on culture. The highly experienced authors demonstrate how the theory and insights of cultural…

    eBook – 2017-03-27
    Routledge

  • International Human Resource Management: Policies and Practices for Multinational Enterprises book cover

    International Human Resource Management

    Policies and Practices for Multinational Enterprises, 5th Edition

    By Ibraiz Tarique, Dennis R. Briscoe, Randall S Schuler

    Thoroughly updated and expanded, the fifth edition of International Human Resource Management focuses on international human resource management (IHRM) within multinational enterprises (MNEs). The book has been designed to lead readers through all of the key topics of IHRM in a highly engaging and…

    eBook – 2015-08-11
    Routledge
    Global HRM

  • Reputation Management: The Key to Successful Public Relations and Corporate Communication book cover

    Reputation Management

    The Key to Successful Public Relations and Corporate Communication, 3rd Edition

    By John Doorley, Helio Fred Garcia

    Reputation Management is a how-to guide for students and professionals, as well as CEOs and other business leaders. It rests on the premise that reputation can be measured, monitored, and managed. Organized by corporate communication units including media relations, employee communication,…

    eBook – 2015-02-20
    Routledge

26Series in International Business

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