E-books: Business, Management and Accounting

  • Public Personnel Management: Current Concerns, Future Challenges book cover

    Public Personnel Management

    Current Concerns, Future Challenges, 6th Edition

    Edited by Norma M. Riccucci

    Public Personnel Management has served as an essential, concise reader for public personnel and human resource management courses in the fields of public administration, political science, and public policy over the last 25 years. Since the first edition published in 1991, the book has offered…

    eBook – 2017-08-09
    Routledge

  • Modern Labor Economics: Theory and Public Policy book cover

    Modern Labor Economics

    Theory and Public Policy, 13th Edition

    By Ronald G. Ehrenberg, Robert S. Smith

    Modern Labor Economics: Theory and Public Policy, now in its thirteenth edition, continues to be the leading text for one-semester courses in labor economics at the undergraduate and graduate levels. It offers a thorough overview of the modern theory of labor market behavior, and reveals how this…

    eBook – 2017-07-31
    Routledge

  • Modern Labor Economics: Theory and Public Policy (International Student Edition) book cover

    Modern Labor Economics

    Theory and Public Policy (International Student Edition), 13th Edition

    By Ronald G. Ehrenberg, Robert S. Smith

    Modern Labor Economics: Theory and Public Policy, now in its thirteenth edition, continues to be the leading text for one-semester courses in labor economics at the undergraduate and graduate levels. It offers a thorough overview of the modern theory of labor market behavior, and reveals how this…

    eBook – 2017-07-28
    Routledge

  • Safety-II in Practice: Developing the Resilience Potentials book cover

    Safety-II in Practice

    Developing the Resilience Potentials, 1st Edition

    By Erik Hollnagel

    Safety-I is defined as the freedom from unacceptable harm. The purpose of traditional safety management is therefore to find ways to ensure this ‘freedom’. But as socio-technical systems steadily have become larger and less tractable, this has become harder to do. Resilience engineering pointed out…

    eBook – 2017-07-14
    Routledge

  • Strategic Planning for Public Relations book cover

    Strategic Planning for Public Relations

    5th Edition

    By Ronald D. Smith

    Strategic Planning for Public Relations is in its fifth edition of offering an innovative and clear approach for students looking to learn how to develop public relations campaigns. It is a text intended for those serious about entering the rapidly changing professions of public relations and…

    eBook – 2017-05-18
    Routledge

  • Marketing in the Boardroom: Winning the Hearts and Minds of the Board book cover

    Marketing in the Boardroom

    Winning the Hearts and Minds of the Board, 1st Edition

    By Ruth Saunders

    It’s no secret: marketing punches below its weight in the Boardroom. CEOs and other board members perceive that marketers lack commercial credibility when compared to their peers.  Marketing in the Boardroom helps marketers to be more commercially credible and thereby more successful in the…

    eBook – 2017-04-07
    Routledge

  • Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing book cover

    Digital Marketing Excellence

    Planning, Optimizing and Integrating Online Marketing, 5th Edition

    By Dave Chaffey, PR Smith

    Now in its fifth edition, the hugely popular Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing is fully updated, keeping you in line with the changes in this dynamic and exciting field and helping you create effective and up-to-date customer-centric digital…

    eBook – 2017-03-31
    Routledge

  • Policy Analysis: Concepts and Practice book cover

    Policy Analysis

    Concepts and Practice, 6th Edition

    By David L. Weimer, Aidan R. Vining

    Often described as a public policy “bible,” Weimer and Vining remains the essential primer it ever was. Now in its sixth edition, Policy Analysis provides a strong conceptual foundation of the rationales for and the limitations to public policy. It offers practical advice about how to do policy…

    eBook – 2017-03-31
    Routledge

  • The Cultural Dimension of Global Business book cover

    The Cultural Dimension of Global Business

    8th Edition

    By Gary P. Ferraro, Elizabeth K. Briody

    Now in its eighth edition, The Cultural Dimension of Global Business continues to provide an essential foundation for understanding the impact of culture on global business and global business on culture. The highly experienced authors demonstrate how the theory and insights of cultural…

    eBook – 2017-03-27
    Routledge

  • Project Management for Engineering, Business and Technology book cover

    Project Management for Engineering, Business and Technology

    5th Edition

    By John M. Nicholas, Herman Steyn

    Project Management for Engineering, Business and Technology, 5th edition, addresses project management across all industries. First covering the essential background, from origins and philosophy to methodology, the bulk of the book is dedicated to concepts and techniques for practical application.…

    eBook – 2017-01-20
    Routledge

  • Applied Multivariate Statistical Concepts book cover

    Applied Multivariate Statistical Concepts

    1st Edition

    By Debbie L. Hahs-Vaughn

    More comprehensive than other texts, this new book covers the classic and cutting edge multivariate techniques used in today’s research. Ideal for courses on multivariate statistics/analysis/design, advanced statistics or quantitative techniques taught in psychology, education, sociology, and…

    eBook – 2016-12-01
    Routledge

  • Sport Business Analytics: Using Data to Increase Revenue and Improve Operational Efficiency book cover

    Sport Business Analytics

    Using Data to Increase Revenue and Improve Operational Efficiency, 1st Edition

    Edited by C. Keith Harrison, Scott Bukstein

    Developing and implementing a systematic analytics strategy can result in a sustainable competitive advantage within the sport business industry. This timely and relevant book provides practical strategies to collect data and then convert that data into meaningful, value-added information and…

    eBook – 2016-11-18
    Auerbach Publications
    Data Analytics Applications

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