Taylor & Francis India: Public Relations

  • Sports Publicity: A Practical Approach book cover

    Sports Publicity

    A Practical Approach, 3rd Edition

    By Joe Favorito

    Effective communications are essential for all sport organisations. In this fully revised and updated third edition of his ground-breaking guide to communications in sports, Joe Favorito introduces the skills, knowledge and techniques needed to become a successful communicator. Favorito outlines…

    Paperback – 2020-04-02 
    Routledge

  • Exploring Communication Ethics: A Socratic Approach book cover

    Exploring Communication Ethics

    A Socratic Approach, 1st Edition

    By Randy Bobbitt

    Exploring Communication Ethics is a comprehensive textbook on the ethical issues facing communication professionals in today’s rapidly changing media environment. Empowering students to respond to real-world ethical dilemmas by drawing upon philosophical principles, historical background,…

    Paperback – 2020-03-26 
    Routledge

  • Communicating Ethically: Character, Duties, Consequences, and Relationships book cover

    Communicating Ethically

    Character, Duties, Consequences, and Relationships, 3rd Edition

    By William W. Neher

    This thoroughly updated third edition of Communicating Ethically provides a broad introduction to the ethical nature of communication, bringing together classical and modern theories of ethical philosophy to address issues at play in specific careers and domains throughout the field. By…

    Paperback – 2020-03-23 
    Routledge

  • Public Relations, Branding and Authenticity: Brand Communications in the Digital Age book cover

    Public Relations, Branding and Authenticity

    Brand Communications in the Digital Age, 1st Edition

    By Sian Rees

    Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores the role of PR and branding in society by considering the notion of authentic communications within the context of an emerging digital media environment. This qualitative analysis explores the challenge…

    Hardback – 2020-03-03 
    Routledge
    Routledge New Directions in PR & Communication Research

  • Post-Truth Public Relations: Communication in an Era of Digital Disinformation book cover

    Post-Truth Public Relations

    Communication in an Era of Digital Disinformation, 1st Edition

    By Gareth Thompson

    This book explores the purpose, practice and effects of public relations (PR) at a time that has been variously described as an era of populism, post-truth and fake news. It considers how PR processes have contributed to the current social condition of post-truth and what constitutes PR work in…

    Hardback – 2020-02-25 
    Routledge
    Routledge New Directions in PR & Communication Research

  • Public Relations as Public Diplomacy: The Royal Bank of Canada’s Monthly Letter, 1943-2003 book cover

    Public Relations as Public Diplomacy

    The Royal Bank of Canada’s Monthly Letter, 1943-2003, 1st Edition

    By Sandra L. Braun

    This is a study of the Royal Bank of Canada’s Monthly Letter, which was initially created in 1920 as a traditional economic newsletter and later evolved quite serendipitously into a publication marvel when, in 1943, it came under the influence of John Heron, journalist and publicist, gaining mass…

    Hardback – 2020-02-14 
    Routledge
    Routledge Insights in Public Relations Research

  • Routledge Handbook of Public Diplomacy book cover

    Routledge Handbook of Public Diplomacy

    2nd Edition

    Edited by Nancy Snow, Nicholas J. Cull

    The second edition of the Routledge Handbook of Public Diplomacy, co-edited by two leading scholars in the international relations subfield of public diplomacy, includes 16 more chapters from the first. Ten years later, a new global landscape of public diplomacy has taken shape, with major programs…

    Paperback – 2020-02-06 
    Routledge

  • Public Relations Crisis Communication: A New Model book cover

    Public Relations Crisis Communication

    A New Model, 1st Edition

    By Lisa Anderson-Meli, Swapna Koshy

    This book explores the definition, nature and context of public relations crises; it also examines and defines the main elements of public relations crises and positions it in the context of the current communication sphere. Public Relations Crisis Communication: A New Model investigates existing…

    Hardback – 2020-01-20 
    Routledge
    Routledge Focus on Business and Management

  • Routledge Handbook of Character Assassination and Reputation Management book cover

    Routledge Handbook of Character Assassination and Reputation Management

    1st Edition

    Edited by Sergei A. Samoilenko, Martijn Icks, Jennifer Keohane, Eric Shiraev

    In modern politics as well as in historical times, character attacks abound. Words and images, like symbolic and psychological weapons, have sullied or destroyed numerous reputations. People mobilize significant material and psychological resources to defend themselves against such attacks. How…

    Hardback – 2019-12-20 
    Routledge
    Routledge International Handbooks

  • The Moral Compass of Public Relations book cover

    The Moral Compass of Public Relations

    1st Edition

    Edited by Brigitta R. Brunner

    The civic and moral responsibilities of public relations are hotly contested topics. While many researchers call for focusing on ethics in public relations, they concentrate on ethics in relation to how people do their jobs. In actuality, emphasis should move beyond professional codes of ethics to…

    Paperback – 2019-12-20 
    Routledge

  • Relationship Building in Public Relations book cover

    Relationship Building in Public Relations

    1st Edition

    By Petra Theunissen, Helen Sissons

    This book aims to provide an interdisciplinary approach to highlight the importance of relationships in public relations, delving not only into the organization-public relationships but also into interpersonal relationships within the industry in order to offer new, empirical insights into the…

    Paperback – 2019-12-20 
    Routledge

  • Setting Agendas in Cultural Markets: Organizations, Creators, Experiences book cover

    Setting Agendas in Cultural Markets

    Organizations, Creators, Experiences, 1st Edition

    By Philemon Bantimaroudis

    This book draws on agenda setting theory to examine how cultural organizations relate to media in order to increase their visibility, valence, and eventually build their public image. Most organizations have a keen interest in their symbolic presence, as their media visibility influences public…

    Paperback – 2019-12-20 
    Routledge

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