Taylor & Francis India: Economics, Finance, Business & Industry

  • Behavioural Economics and Finance book cover

    Behavioural Economics and Finance

    2nd Edition

    By Michelle Baddeley

    Behavioural economics and behavioural finance are rapidly expanding fields that are continually growing in prominence. While orthodox economic models are built upon restrictive and simplifying assumptions about rational choice and efficient markets, behavioural economics offers a robust alternative…

    Paperback – 2018-10-29
    Routledge

  • Business Ethics book cover

    Business Ethics

    2nd Edition

    By K. Praveen Parboteeah, John B. Cullen

    A foundational text for the modern business student and an essential instructor resource, this book presents a thorough and comprehensive introduction to business ethics. Taking a strategic stakeholder approach—one that emphasizes how important it is to balance multiple stakeholders’ needs—students…

    Paperback – 2018-10-24
    Routledge

  • Sports Finance and Management: Real Estate, Media, and the New Business of Sport, Second Edition book cover

    Sports Finance and Management

    Real Estate, Media, and the New Business of Sport, Second Edition, 2nd Edition

    By Jason A. Winfree, Mark S. Rosentraub, Brian M Mills, Mackenzie Zondlak

    As the sport business continues to evolve, so too, does Sport Finance and Management. The first version of this book took an in-depth look at changes in the sport industry, including interconnecting financial issues between teams and their associated businesses, the nature of fan loyalty influences…

    Paperback – 2018-10-24
    Taylor & Francis

  • Statistical Process Control book cover

    Statistical Process Control

    7th Edition

    By John Oakland, Robert James Oakland

    The business, commercial and public-sector world has changed dramatically since John Oakland wrote the first edition of Statistical Process Control – a practical guide in the mid-eighties. Then people were rediscovering statistical methods of ‘quality control’ and the book responded to an often…

    Paperback – 2018-10-22
    Routledge

  • E-marketing book cover

    E-marketing

    8th Edition

    By Raymond D. Frost, Alexa Fox, Judy Strauss

    E-Marketing is the most comprehensive book on digital marketing, covering all the topics students need to understand to "think like a marketer". The book connects digital marketing topics to the traditional marketing framework, making it easier for students to grasp the concepts and…

    Paperback – 2018-10-18
    Routledge

  • Microeconomics in Context book cover

    Microeconomics in Context

    4th Edition

    By Neva Goodwin, Jonathan M. Harris, Julie A. Nelson, Pratistha Joshi Rajkarnikar, Brian Roach, Mariano Torras

    Microeconomics in Context lays out the principles of microeconomics in a manner that is thorough, up to date, and relevant to students. Like its counterpart, Macroeconomics in Context, the book is uniquely attuned to economic, social, and environmental realities. The "In Context" books offer…

    Paperback – 2018-10-18
    Routledge

  • South America, Central America and the Caribbean 2019 book cover

    South America, Central America and the Caribbean 2019

    27th Edition

    Edited by Europa Publications

    Published annually, this 27th edition brings together a unique combination of the latest data on, and detailed analysis of, a vast region. Scrupulously updated by Europa’s experienced editors, the volume also includes contributions from regional specialists. General Survey Essays written by…

    Hardback – 2018-10-17
    Routledge
    South America, Central America and the Caribbean

  • Public Relations Planning: A Strategic Approach book cover

    Public Relations Planning

    A Strategic Approach, 1st Edition

    By Edward T. Vieira, Jr.

    Public Relations Planning provides students with an in-depth understanding of the steps involved in planning and executing a successful PR campaign. Taking a strategic approach to the subject, the author brings years of practical experience to the project, helping students see how it all fits…

    Paperback – 2018-10-16
    Routledge

  • International Perspectives on Organizational Behavior book cover

    International Perspectives on Organizational Behavior

    4th Edition

    By Betty Jane Punnett

    The book examines the international, cross-cultural environment faced by international firms, detailing how this environment affects behavior at both the individual and organizational levels. Fully updated to incorporate the latest research in the field, Punnett has also invested in several new…

    Paperback – 2018-10-16
    Routledge

  • Creative Problem Solving for Managers: Developing Skills for Decision Making and Innovation book cover

    Creative Problem Solving for Managers

    Developing Skills for Decision Making and Innovation, 5th Edition

    By Tony Proctor

    Stimulating and developing the creative potential of all members of an organisation is widely seen as contributing to performance and results. This prestigious textbook provides a complete overview of the creative problem-solving process and its relevance to modern managers in the private and…

    Paperback – 2018-10-16
    Routledge

  • Qualitative Marketing Research: Understanding Consumer Behaviour book cover

    Qualitative Marketing Research

    Understanding Consumer Behaviour, 1st Edition

    By Dominika Maison

    This is a perfect guide to understanding the core principles of qualitative marketing research. It presents qualitative marketing research in the broader context of marketing and managerial decisions, consumer psychology and contemporary knowledge about unconscious and automatic processes.…

    Paperback – 2018-10-15
    Routledge

  • Eastern Europe, Russia and Central Asia 2019 book cover

    Eastern Europe, Russia and Central Asia 2019

    19th Edition

    Edited by Europa Publications

    Europa's comprehensive survey of Eastern Europe, Russia and Central Asia. General Survey Leading authorities on the region analyze topics of regional importance. Country Surveys Chapters on each country, containing: - essays on its recent history and economy, and a chronology of events - an…

    Hardback – 2018-10-10
    Routledge
    Eastern Europe, Russia and Central Asia

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