Business and Digital Transformation

Digital technologies are transforming societies across the globe, the effects of which are yet to be fully understood. In the business world, technological disruption brings an array of challenges and opportunities for organizations, management and the workplace.

This series of textbooks provides a student-centred library to analyse, explore and critique the evolutionary effects of technology on the business world. Each book in the series takes the perspective of a key business discipline and examines the transformational potential of digital technology, aided by real world cases and examples.

With contributions from expert scholars across the globe, the books in this series enable critical thinking students to excel in their studies of the new digital business environment.