Media Studies & Journalism: Public Relations in Media

  • How Propaganda Became Public Relations: Foucault and the Corporate Government of the Public book cover

    How Propaganda Became Public Relations

    Foucault and the Corporate Government of the Public, 1st Edition

    By Cory Wimberly

    How Propaganda Became Public Relations pulls back the curtain on propaganda: how it was born, how it works, and how it has masked the bulk of its operations by rebranding itself as public relations. Cory Wimberly uses archival materials and wide variety of sources — Foucault’s work on…

    Hardback – 2019-11-11
    Routledge
    Routledge Studies in Contemporary Philosophy

  • The Global Public Relations Handbook: Theory, Research, and Practice book cover

    The Global Public Relations Handbook

    Theory, Research, and Practice, 3rd Edition

    Edited by Krishnamurthy Sriramesh, Dejan Verčič

    In this third edition, The Global Public Relations Handbook: Theory, Research, and Practice offers state-of-the-art discussions of the global public relations industry, blending research-based theory with practice, and presented in essays from both academics and practitioners. This…

    Paperback – 2019-11-04
    Routledge

  • The Routledge Handbook of Strategic Communication book cover

    The Routledge Handbook of Strategic Communication

    1st Edition

    Edited by Derina Holtzhausen, Ansgar Zerfass

    The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying aspects of the field. The volume provides insights into ongoing…

    Paperback – 2019-10-22
    Routledge

  • Public Relations, Society and the Generative Power of History book cover

    Public Relations, Society and the Generative Power of History

    1st Edition

    Edited by Ian Somerville, Lee Edwards, Øyvind Ihlen

    Public Relations, Society and the Generative Power of History examines how histories are used to explore how the past is constructed from the present, how the present is always historical, and how both past and present can power imagined futures. Divided into three distinct parts, the book uses…

    Paperback – 2019-09-16
    Routledge

  • Public Relations and Participatory Culture: Fandom, Social Media and Community Engagement book cover

    Public Relations and Participatory Culture

    Fandom, Social Media and Community Engagement, 1st Edition

    Edited by Amber Hutchins, Natalie T.J. Tindall

    While public relations practitioners have long focused on the relationship between organizations and their stakeholders, there has never been a time when that relationship was so dominated by public participation. The new model of multiple messages originating from multiple publics at varying…

    Paperback – 2019-09-05
    Routledge

  • Political Public Relations: Concepts, Principles, and Applications book cover

    Political Public Relations

    Concepts, Principles, and Applications, 2nd Edition

    Edited by Jesper Stromback, Spiro Kiousis

    The second edition of Political Public Relations offers an interdisciplinary overview of the latest theory and research in the still emerging field of political public relations. The book continues its international orientation in order to fully contextualize the field amidst the various political…

    Paperback – 2019-08-14
    Routledge
    Routledge Communication Series

  • Trust, Power and Public Relations in Financial Markets book cover

    Trust, Power and Public Relations in Financial Markets

    1st Edition

    By Clea Bourne

    The public relations profession positions itself as expert in building trust throughout global markets, particularly after crisis strikes. Successive crises have tainted financial markets in recent years. Calls to restore trust in finance have been particularly pressing, given trust’s crucial role…

    Paperback – 2019-07-17
    Routledge

  • Social Media Measurement and Management: Entrepreneurial Digital Analytics book cover

    Social Media Measurement and Management

    Entrepreneurial Digital Analytics, 1st Edition

    By Jeremy Harris Lipschultz

    This new textbook applies a critical and practical lens to the world of social media analytics. Author Jeremy Harris Lipschultz explores the foundations of digital data, strategic tools, and best practices in an accessible volume for students and practitioners of social media communication. The…

    Paperback – 2019-07-09
    Routledge

  • Advertising and Public Relations Law book cover

    Advertising and Public Relations Law

    3rd Edition

    By Carmen Maye, Roy L. Moore, Erik L. Collins

    Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech, some of the most dynamic and prevalent areas of professional communications today. This updated third edition explores the…

    Paperback – 2019-07-09
    Routledge
    Routledge Communication Series

  • Local Democracy, Journalism and Public Relations: The changing dynamics in local media and public sector communications book cover

    Local Democracy, Journalism and Public Relations

    The changing dynamics in local media and public sector communications, 1st Edition

    By Carmel O'Toole, Adrian Roxan

    This is a critical examination of the impact of sustained large-scale austerity cuts on local government communications in the UK. Budget constraints have left public sector media teams without the resources for robust citizen-facing communications. The "nose for news" has been downgraded and local…

    Paperback – 2019-05-13
    Routledge

  • How to Market Books book cover

    How to Market Books

    6th Edition

    By Alison Baverstock, Susannah Bowen

    Over five editions, How to Market Books has established itself as the standard text on marketing for both the publishing industry and the wider creative economy. Industry professionals and students of Publishing Studies rely on the techniques and tactics in this invaluable book. With the…

    Paperback – 2019-05-13
    Routledge

  • Understanding Public Speaking: A Learner's Guide to Persuasive Oratory book cover

    Understanding Public Speaking

    A Learner's Guide to Persuasive Oratory, 1st Edition

    By Braj Mohan

    Public speaking is a much coveted yet difficult art. This book illustrates the use of various linguistic devices and persuasive strategies with examples from the speeches of powerful orators in history. It systematically draws on the various approaches to public speaking and persuasive discourse to…

    Paperback – 2019-05-10
    Routledge India

5Series in Public Relations in Media

Product Search