Paperbacks Direct: Communication History

  • Literacy: Writing, Reading and Social Organisation book cover

    Literacy

    Writing, Reading and Social Organisation, 1st Edition

    By John Oxenham

    Originally published in 1980. The skills of reading and writing have been proclaimed as universal human rights. This book explores why this should be so. In particular, it examines whether or not the possession of reading or writing skills has, or has not, influenced the values and organisation of…

    Paperback – 2019-05-29
    Routledge
    Routledge Library Editions: Literacy

  • Microhistories of Communication Studies: Mapping the Future of Communication through Local Narratives book cover

    Microhistories of Communication Studies

    Mapping the Future of Communication through Local Narratives, 1st Edition

    Edited by Pat J. Gehrke

    The story of an academic discipline is usually conveyed in grand movements and long spans, but it can also be told through the lives of individual scholars, through the development of specialties, through the creation and change of departments, and through the formation and transformation of…

    Paperback – 2019-01-11
    Routledge

  • Environmental Advertising in China and the USA: The desire to go green book cover

    Environmental Advertising in China and the USA

    The desire to go green, 1st Edition

    By Xinghua Li

    Since the late 1980s, green consumerism has been hailed in the West as an efficient solution to environmental problems. However, Chinese consumers have been slow to warm up to eco-friendly products. Consumers prefer SUVs to hybrid cars, health supplements and snake oil medicines to organic foods…

    Paperback – 2019-01-08
    Routledge

  • Rhetoric, History, and Women's Oratorical Education: American Women Learn to Speak book cover

    Rhetoric, History, and Women's Oratorical Education

    American Women Learn to Speak, 1st Edition

    Edited by David Gold, Catherine L. Hobbs

    Historians of rhetoric have long worked to recover women's education in reading and writing, but have only recently begun to explore women's speaking practices, from the parlor to the platform to the varied types of institutions where women learned elocutionary and oratorical skills in preparation…

    Paperback – 2018-02-06
    Routledge
    Routledge Studies in Rhetoric and Communication

  • Public Relations and Religion in American History: Evangelism, Temperance, and Business book cover

    Public Relations and Religion in American History

    Evangelism, Temperance, and Business, 1st Edition

    By Margot Opdycke Lamme

    Winner of The American Journalism Historians Association Book of the Year Award, 2015 This study of American public relations history traces evangelicalism to corporate public relations via reform and the church-based temperance movement. It encompasses a leading evangelical of the Second Great…

    Paperback – 2018-02-06
    Routledge
    Routledge Research in Public Relations

  • Understanding Communication: The Signifying Web book cover

    Understanding Communication

    The Signifying Web, 1st Edition

    By David Crowley

    Originally published in 1983. The conventions, institutions and practices of communication today are issues of great concern to all. Using a dual approach, this book evaluates communication today in all its facets. On the one hand, an investigation of communication can be viewed as an intellectual…

    Paperback – 2017-08-29
    Routledge
    Routledge Library Editions: Communication Studies

  • Women Making Meaning: New Feminist Directions in Communication book cover

    Women Making Meaning

    New Feminist Directions in Communication, 1st Edition

    Edited by Lana F. Rakow

    Originally published in 1992. This book captures the dynamic confluence of feminist and communication scholarship by setting out some of the provocative questions that mark this intersection. Several of the essays in the book are theoretical in nature, and consider the changing complexion of the…

    Paperback – 2017-08-29
    Routledge
    Routledge Library Editions: Communication Studies

  • Mass Communications Research Methods: A Step-by-Step Approach book cover

    Mass Communications Research Methods

    A Step-by-Step Approach, 1st Edition

    By H.J. Hsia

    Originally published in 1988. Step-by-step, this book leads students from problem identification, through the mazes of surveys, experimentation, historical/qualitative studies, statistical analysis, and computer data processing to the final submission and publication in scientific or popular…

    Paperback – 2017-08-29
    Routledge
    Routledge Library Editions: Communication Studies

  • The World Wide Web: Beneath the Surf book cover

    The World Wide Web

    Beneath the Surf, 1st Edition

    By Mark Handley, Jon Crowcroft

    Originally published in 1995. The WWW, a global information system which revolutionized the world of information search and browsing via the Internet, was a new phenomenon in the 1990s. This book acted as an authoritative introduction to the concepts and design. It includes a brief history of the…

    Paperback – 2017-08-29
    Routledge
    Routledge Library Editions: Communication Studies

  • Communication Policy in Developed Countries book cover

    Communication Policy in Developed Countries

    1st Edition

    Edited by Patricia Edgar, Syed A. Rahim

    Originally published in 1983. This book presents a description and critical analysis of the communication systems and policy at the time in the United States, United Kingdom, Canada, the Federal Republic of Germany, Sweden, Australia and New Zealand. It examines the technological and cultural…

    Paperback – 2017-08-29
    Routledge
    Routledge Library Editions: Communication Studies

  • Powermatics: A Discursive Critique of New Communications Technology book cover

    Powermatics

    A Discursive Critique of New Communications Technology, 1st Edition

    By Marike Finlay - de Monchy

    Originally published in 1987. This critical work is an exploration of new communications technology in its social context, as a social discourse determined by other forms of inter-play. The author refers to Weber, Innis, Habermas and Foucault to develop her argument.…

    Paperback – 2017-08-29
    Routledge
    Routledge Library Editions: Communication Studies

  • Human Communication: Theoretical Explorations book cover

    Human Communication

    Theoretical Explorations, 1st Edition

    Edited by Albert Silverstein

    Originally published in 1974. This is an introductory text on the basic processes in communication with each chapter written by an eminent theorist in one of the main disciplines dealing with communication. It both surveys the range of issues and presents the individual author’s personal…

    Paperback – 2017-08-29
    Routledge
    Routledge Library Editions: Communication Studies

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