Paperbacks Direct: Mass Communication

  • Advances in Foundational Mass Communication Theories book cover

    Advances in Foundational Mass Communication Theories

    1st Edition

    Edited by Ran Wei

    Providing leading-edge perspectives on the legacy theories of mass media and society, this collection advances the foundational theories of mass communications, which have sustained the field of study over the past fifty years. Many of these contributions were originally published as a Deutschmann…

    Paperback – 2019-02-14
    Routledge

  • Redefining Journalism in the Era of the Mass Press, 1880-1920 book cover

    Redefining Journalism in the Era of the Mass Press, 1880-1920

    1st Edition

    Edited by John Steel, Marcel Broersma

    At the turn of the 20th century, the significant social, political, and technological changes that were occurring in society also heralded new roles and functions for journalism as a profession and as an aspect of a burgeoning mass mediated society. Redefining Journalism in the Era of the Mass…

    Paperback – 2018-08-23
    Routledge

  • The Psychology of Consumer Profiling in a Digital Age book cover

    The Psychology of Consumer Profiling in a Digital Age

    1st Edition

    By Barrie Gunter

    Understanding how consumers choose between different products and services is a crucial part of professional marketing. Targeting brands at the consumers most likely to be interested in them is another critical aspect of business success. Marketers need to know what consumers think about brands,…

    Paperback – 2018-08-07
    Routledge
    Routledge Studies in Marketing

  • Motherhood in the Media: Infanticide, Journalism, and the Digital Age book cover

    Motherhood in the Media

    Infanticide, Journalism, and the Digital Age, 1st Edition

    By Barbara Barnett

    This book examines contemporary media stories about women who kill their children. By analyzing media texts, motherhood blogs, and journalistic interviews, the book seeks to understand better maternal violence and the factors that lead women to harm their children. The central thesis of this book…

    Paperback – 2018-04-27
    Routledge

  • Critical Animal and Media Studies: Communication for Nonhuman Animal Advocacy book cover

    Critical Animal and Media Studies

    Communication for Nonhuman Animal Advocacy, 1st Edition

    Edited by Núria Almiron, Matthew Cole, Carrie P. Freeman

    This book aims to put the speciesism debate and the treatment of non-human animals on the agenda of critical media studies and to put media studies on the agenda of animal ethics researchers. Contributors examine the convergence of media and animal ethics from theoretical, philosophical, discursive…

    Paperback – 2018-04-25
    Routledge

  • Neuroscience and Media: New Understandings and Representations book cover

    Neuroscience and Media

    New Understandings and Representations, 1st Edition

    Edited by Michael Grabowski

    This volume explores how advances in the fields of evolutionary neuroscience and cognitive psychology are informing media studies with a better understanding of how humans perceive, think and experience emotion within mediated environments. The book highlights interdisciplinary and…

    Paperback – 2018-02-05
    Routledge
    Routledge Research in Cultural and Media Studies

  • Media and the Empire book cover

    Media and the Empire

    1st Edition

    Edited by Ruth Teer-Tomaselli, Donal P. McCracken

    This volume on print and broadcast media in the 19th and 20th centuries highlights the pivotal role that the media played in the establishment and maintenance of imperial power. The media bolstered both the ideological and financial objectives of the empire in a myriad of overt, covert, and…

    Paperback – 2018-01-12
    Routledge

  • Locating Emerging Media book cover

    Locating Emerging Media

    1st Edition

    Edited by Germaine R. Halegoua, Ben Aslinger

    Locating Emerging Media focuses on the tensions between the local and global in the design, distribution, and use of emerging media forms, building on scholarship on the cultural geography of new media networks and products and the relationships between the "global" and the "local." Authors…

    Paperback – 2017-12-22
    Routledge

  • Samsung, Media Empire and Family: A power web book cover

    Samsung, Media Empire and Family

    A power web, 1st Edition

    By Chunhyo Kim

    This book analyses media conglomerates owning multiple media holdings under centralized ownership within and across media markets. It argues that Asian capitalists utilize both a market-oriented ideology and family connections to build their media empires, thereby creating cultural conglomerates…

    Paperback – 2017-10-13
    Routledge

  • Communication, Public Opinion, and Globalization in Urban China book cover

    Communication, Public Opinion, and Globalization in Urban China

    1st Edition

    By Francis L.F. Lee, Chin-Chuan Lee, Mike Z. Yao, Tsan-Kuo Chang, Fen Jennifer Lin, Chris Fei Shen

    As China is increasingly integrated into the processes of economic, political, social, and cultural globalization, important questions arise about how Chinese people perceive and evaluate such processes. At the same time, international communication scholars have long been interested in how local,…

    Paperback – 2017-10-12
    Routledge
    Routledge Studies in Rhetoric and Communication

  • Understanding Communication: The Signifying Web book cover

    Understanding Communication

    The Signifying Web, 1st Edition

    By David Crowley

    Originally published in 1983. The conventions, institutions and practices of communication today are issues of great concern to all. Using a dual approach, this book evaluates communication today in all its facets. On the one hand, an investigation of communication can be viewed as an intellectual…

    Paperback – 2017-08-29
    Routledge
    Routledge Library Editions: Communication Studies

  • Mass Communications Research Methods: A Step-by-Step Approach book cover

    Mass Communications Research Methods

    A Step-by-Step Approach, 1st Edition

    By H.J. Hsia

    Originally published in 1988. Step-by-step, this book leads students from problem identification, through the mazes of surveys, experimentation, historical/qualitative studies, statistical analysis, and computer data processing to the final submission and publication in scientific or popular…

    Paperback – 2017-08-29
    Routledge
    Routledge Library Editions: Communication Studies

9Series in Mass Communication

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