Foundatioins of Business Economics explains microeconomic analysis in terms of real business situations. The underlying theme of the book is the way in which markets link together interdependent activities and how they confront and solve problems of information. The book covers a wide range of issues, including
*The economic way of thinking
*The Business environment
*Product markets
*Market failure
*Factor markets
*General equilibrium
Theory is developed carefully but with a light touch and mathematics kept to a minimum, making the book easily accessible. It will be particularly valuable for those students whose interests lie on the human side of industry. explanation of microeconomic analysis in terms of real business practice. The author examines the way markets link together interdependent economic activities and provides general equilibrium models of the entire economic system.
Biography
Harry Townsend is Emeritus Professor of Economics at Lancaster University. He helped organise the Edwards Seminars in Industrial Administration and has played a key role in establishing business economics as a subject.
