Communication Research Measures

A Sourcebook

By Rebecca B. Rubin, Philip Palmgreen, Howard E. Sypher

© 2004 – Routledge

310 pages

Purchasing Options:
New in Paperback: 9780415871464
pub: 2009-06-08
US Dollars$67.95
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Hardback: 9780805852431
pub: 2004-05-14
US Dollars$230.00
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e–Inspection Copy

About the Book

The development of communication as a discipline has resulted in an explosion of scales tapping various aspects of interpersonal, mass, organizational, and instructional communication. This sourcebook brings together scales that measure a variety of important communication constructs. The scales presented are drawn from areas of interpersonal, mass, organizational, and instructional communication--areas in which the use of formal, quantitative scales is particularly well developed.

Communication Research Measures reflects the recent important emphasis on developing and improving the measurement base of the communication discipline. It results in an equal amount of labor saved on the part of the scholars, students, and practitioners who find this book useful, and it contributes in a significant way to research efforts.

Originally published by Guilford Press in 1994, now available from Routledge.

Table of Contents

Contents: Introduction. Part I: Measurement Trends and Issues. P. Kearney, M.J. Beatty, Measures of Instructional Communication. R.B. Rubin, E.E. Graham, Measures of Interpersonal Communication. A.M. Rubin, E.M. Perse, Measures of Mass Communication. C.W. Downs, S. DeWine, H.H. Greenbaum, Measures of Organizational Communication. Part II: Measure Profiles.

About the Series

Routledge Communication Series

The Routledge Communication Series covers the breadth of the communication discipline, from interpersonal communication to public relations, offering textbooks, handbooks, and scholarly reference materials.

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Subject Categories

BISAC Subject Codes/Headings:
LAN004000
LANGUAGE ARTS & DISCIPLINES / Communication Studies
SOC019000
SOCIAL SCIENCE / Methodology
SOC024000
SOCIAL SCIENCE / Research