Business & Planning Products

  • Business and Entrepreneurship for Filmmakers

    Making a Living as a Creative Artist in the Film Industry, 1st Edition

    By Charles Haine

    This practical guide teaches readers the skills and business acumen required to build a career in the film industry from the ground up. While countless books and classes teach newcomers the creative aspects of the film industry, many fail to properly prepare readers for the reality of how to…

    Paperback – 2019-10-15 
    Routledge

  • The Business of Media Distribution

    Monetizing Film, TV, and Video Content in an Online World, 3rd Edition

    By Jeffrey C. Ulin

    In this updated edition of the industry staple, veteran media executive Jeff Ulin relates business theory and practice across key global market segments—film, television, and online/digital—providing you with an insider’s perspective that can't be found anywhere else. Learn how an idea moves from…

    Paperback – 2019-05-31 
    Routledge
    American Film Market Presents

  • The Business of Television

    1st Edition

    By Ken Basin

    In this book, esteemed television executive and Harvard lecturer Ken Basin offers a comprehensive overview of the business, financial, and legal structure of the U.S. television industry, as well as its dealmaking norms. Written for working or aspiring creative professionals who want to better…

    Paperback – 2018-07-13
    Routledge

  • TV Writing On Demand

    Creating Great Content in the Digital Era, 1st Edition

    By Neil Landau

    TV Writing On Demand: Creating Great Content in the Digital Era takes a deep dive into writing for today’s audiences, against the backdrop of a rapidly evolving TV ecosystem. Amazon, Hulu and Netflix were just the beginning. The proliferation of everything digital has led to an ever-expanding array…

    Paperback – 2018-01-30
    Routledge

  • Hollywood Drive

    What it Takes to Break in, Hang in & Make it in the Entertainment Industry, 2nd Edition

    By Eve Light Honthaner

    Hollywood Drive: What it Takes to Break in, Hang in & Make it in the Entertainment Industry is the essential guide to starting and succeeding at a career in film and TV. The completely updated second edition features new interviews with industry professionals, information about the changing…

    Paperback – 2017-08-22
    Routledge

  • Filmmakers and Financing

    Business Plans for Independents, 8th Edition

    By Louise Levison

    In this new and updated ultimate filmmaker’s guide, Louise Levison gives you easy-to-use steps for writing an investor-winning business plan for a feature film, including: A comprehensive explanations for each of the eight sections of a plan Full financial section with text and tables…

    Paperback – 2016-11-28
    Routledge
    American Film Market Presents

  • Producing for Profit

    A Practical Guide to Making Independent and Studio Films, 1st Edition

    By Andrew Stevens

    In Producing for Profit: A Practical Guide to Making Independent and Studio Films, Andrew Stevens provides real-world examples and his own proven techniques for success that can turn passion into profit. Far more than just theory, the book outlines practical applications that filmmakers of all…

    Paperback – 2016-06-22
    Routledge
    American Film Market Presents

  • Transmedia Marketing

    From Film and TV to Games and Digital Media, 1st Edition

    By Anne Zeiser

    Transmedia Marketing: From Film and TV to Games and Digital Media skillfully guides media makers and media marketers through the rapidly changing world of entertainment and media marketing. Its groundbreaking transmedia approach integrates storytelling and marketing content creation across multiple…

    Paperback – 2015-06-24
    Routledge
    American Film Market Presents

  • The Business of Media Distribution

    Monetizing Film, TV, and Video Content in an Online World, 2nd Edition

    By Jeffrey C. Ulin

    Learn how an idea moves from concept to profits and how distribution dominates the bottom line of an industry otherwise grounded in high profile elements (production, creative, law, finance, and marketing). In this updated edition of a bestselling industry staple, experienced media executive Jeff…

    Paperback – 2013-09-26
    Routledge
    American Film Market Presents

  • Preparing For Takeoff

    Preproduction for the Independent Filmmaker, 1st Edition

    By Arthur Vincie

    You have the camera, time, money (or credit card), so why don't you just start shooting? Preparing for Takeoff will give you the tools you need to fully prepare for your independent film. This book features: Vital preproduction tips on scheduling, previsualization, script analysis, location…

    Paperback – 2013-02-11
    Routledge

  • Make Your Movie

    What You Need to Know About the Business and Politics of Filmmaking, 1st Edition

    By Barbara Freedman Doyle

     This book is for anyone interested in the business of breaking into the movies. Learn who the key players are when it comes to getting a movie made and how to navigate the politics of filmmaking from start to finish, from first pitch to filling movie seats.…

    Paperback – 2012-02-21
    Routledge

  • The Insider's Guide to Independent Film Distribution

    2nd Edition

    By Stacey Parks

    Innovation in technology means that almost anyone can make an independent film these days. Although this may be good news for aspiring filmmakers, it also means that the oversupply of independent films on the market has caused acquisition prices to dramatically decrease. As a result, producers and…

    Paperback – 2012-02-08
    Routledge

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