Communication History Products

  • Public Relations History

    Theory, Practice, and Profession, 1st Edition

    By Cayce Myers

    This book presents a unique overview of public relations history, tracing the development of the profession and its practices in a variety of sectors, ranging from politics, education, social movements, corporate communication, and entertainment. Author Cayce Myers examines the institutional…

    Paperback – 2020-07-22 
    Routledge

  • A Short History of Writing Instruction

    From Ancient Greece to The Modern United States, 4th Edition

    Edited by James J. Murphy, Chris Thaiss

    This newly revised 30th Anniversary edition provides a robust scholarly introduction to the history of writing instruction in the West from Ancient Greece to the present-day United States. It preserves the legacy of writing instruction from antiquity to contemporary times with a unique focus on the…

    Paperback – 2020-04-24 
    Routledge

  • Democratic Vernaculars

    Rhetorics of Reading, Writing, Speaking, and Criticism since the Enlightenment, 1st Edition

    By J Michael Sproule

    Democratic Vernaculars is a comprehensive, culturally inclusive, and thematically unified history of the communicative, audience-centered rhetorical vernacular that occupies the “middle range” of English, bounded on the one side by expressive structure (grammar and linguistics) and on the other by…

    Paperback – 2020-02-28
    Routledge

  • The Cultural Authority of Science

    Comparing across Europe, Asia, Africa and the Americas, 1st Edition

    Edited by Martin W Bauer, Petra Pansegrau, Rajesh Shukla

    The cultural authority of science is the authority that is granted to science in any particular context. This authority is as much a matter of image and perceived legitimacy as of statutory guarantee. However, while authority can be charismatic, based on tradition or based on competence, we would…

    Paperback – 2020-02-25
    Routledge

  • Propaganda and Nation Building

    Selling the Irish Free State, 1st Edition

    By Kevin Hora

    This book examines the origins of Ireland in its first independent incarnation, the Irish Free State (1922-1937). It explores how contemporary public relations and propaganda techniques were used to construct an identity for this new state – a state which after enduring seven years of…

    Paperback – 2019-12-12
    Routledge

  • The Routledge Companion to Global Internet Histories

    1st Edition

    Edited by Gerard Goggin, Mark McLelland

    The Routledge Companion to Global Internet Histories brings together research on the diverse Internet histories that have evolved in different regions, language cultures and social contexts across the globe. While the Internet is now in its fifth decade, the understanding and formulation of its…

    Paperback – 2019-12-10
    Routledge

  • Evolutionary Communication

    An Introduction, 1st Edition

    By James Lull

    Evolutionary Communication presents the first comprehensive evolutionary approach to the study of human communication. Presuming no specialized knowledge of evolutionary theory, this reader-friendly textbook explains why and how communication became the determining factor in human development.…

    Paperback – 2019-12-05
    Routledge

  • Literacy

    Writing, Reading and Social Organisation, 1st Edition

    By John Oxenham

    Originally published in 1980. The skills of reading and writing have been proclaimed as universal human rights. This book explores why this should be so. In particular, it examines whether or not the possession of reading or writing skills has, or has not, influenced the values and organisation of…

    Paperback – 2019-05-29
    Routledge
    Routledge Library Editions: Literacy

  • Microhistories of Communication Studies

    Mapping the Future of Communication through Local Narratives, 1st Edition

    Edited by Pat J. Gehrke

    The story of an academic discipline is usually conveyed in grand movements and long spans, but it can also be told through the lives of individual scholars, through the development of specialties, through the creation and change of departments, and through the formation and transformation of…

    Paperback – 2019-01-11
    Routledge

  • Environmental Advertising in China and the USA

    The desire to go green, 1st Edition

    By Xinghua Li

    Since the late 1980s, green consumerism has been hailed in the West as an efficient solution to environmental problems. However, Chinese consumers have been slow to warm up to eco-friendly products. Consumers prefer SUVs to hybrid cars, health supplements and snake oil medicines to organic foods…

    Paperback – 2019-01-08
    Routledge

  • Rhetoric, History, and Women's Oratorical Education

    American Women Learn to Speak, 1st Edition

    Edited by David Gold, Catherine L. Hobbs

    Historians of rhetoric have long worked to recover women's education in reading and writing, but have only recently begun to explore women's speaking practices, from the parlor to the platform to the varied types of institutions where women learned elocutionary and oratorical skills in preparation…

    Paperback – 2018-02-06
    Routledge
    Routledge Studies in Rhetoric and Communication

  • Public Relations and Religion in American History

    Evangelism, Temperance, and Business, 1st Edition

    By Margot Opdycke Lamme

    Winner of The American Journalism Historians Association Book of the Year Award, 2015 This study of American public relations history traces evangelicalism to corporate public relations via reform and the church-based temperance movement. It encompasses a leading evangelical of the Second Great…

    Paperback – 2018-02-06
    Routledge
    Routledge Research in Public Relations

8Series in Communication History

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