Mass Communication Products

  • Paul Lazarsfeld and the Origins of Communications Research

    1st Edition

    By Hynek Jeřábek

    The manuscript discusses the early days of communication research, explicitly the first works of Paul Lazarsfeld’s radio and media research in Vienna, Newark, NJ, Princeton and New York during the years between the early 1930s, and the end of the 1940s. Lazarsfeld’s Viennese radio research,…

    Paperback – 2019-12-12
    Routledge

  • News of Baltimore

    Race, Rage and the City, 1st Edition

    Edited by Linda Steiner, Silvio Waisbord

    This book examines how the media approached long-standing and long-simmering issues of race, class, violence, and social responsibility in Baltimore during the demonstrations, violence, and public debate in the spring of 2015. Contributors take Baltimore to be an important place, symbol, and marker…

    Paperback – 2019-12-10
    Routledge

  • The Trump Presidency, Journalism, and Democracy

    1st Edition

    Edited by Robert E. Gutsche Jr.

    This book examines the disruptive nature of Trump news – both the news his administration makes and the coverage of it – related to dominant paradigms and ideologies of U.S. journalism. By relying on conceptualizations of media memory and "othering" through news coverage that enhances…

    Paperback – 2019-12-10
    Routledge

  • Everyday Media Culture in Africa

    Audiences and Users, 1st Edition

    Edited by Wendy Willems, Winston Mano

    African audiences and users are rapidly gaining in importance and increasingly targeted by global media companies, social media platforms and mobile phone operators. This is the first edited volume that addresses the everyday lived experiences of Africans in their interaction with different kinds…

    Paperback – 2019-12-10
    Routledge

  • Explorations in Critical Studies of Advertising

    1st Edition

    Edited by James F. Hamilton, Robert Bodle, Ezequiel Korin

    This volume provides a thoughtful and wide-ranging exploration of approaches to the critical study of advertising. Current and impending practices of advertising have in many ways exceeded the grasp of traditional modes of critique, due at least in part to their being formulated in very different…

    Paperback – 2019-12-10
    Routledge

  • (Mis)Understanding Political Participation

    Digital Practices, New Forms of Participation and the Renewal of Democracy, 1st Edition

    Edited by Jeffrey Wimmer, Cornelia Wallner, Rainer Winter, Karoline Oelsner

    The practices of participation and engagement are characterised by complexities and contradictions. All celebratory examples of uses of social media, e.g. in the Arab spring, the Occupy movement or in recent LGBTQ protests, are deeply rooted in human practices. Because of this connection, every…

    Paperback – 2019-12-10
    Routledge

  • Integrative Framing Analysis

    Framing Health through Words and Visuals, 1st Edition

    By Viorela Dan

    Much of framing scholarship focuses either exclusively on the analysis of words or of visuals. This book aims to address this gap by proposing a six-step approach to the analysis of verbal frames, visual frames and the interplay between them—an integrative framing analysis. This approach is then…

    Paperback – 2019-12-10
    Routledge

  • Advancing Comparative Media and Communication Research

    1st Edition

    Edited by Joseph M. Chan, Francis L. F. Lee

    A comparative approach to media and communication research plays an important, if not indispensable, role in achieving a core mission of researchers: to delimit the generality and specificity of media and communication theories, enabling researchers to more readily identify the influence of social,…

    Paperback – 2019-12-10
    Routledge

  • Digital Technology and the Future of Broadcasting

    Global Perspectives, 1st Edition

    Edited by John V. Pavlik

    This volume presents timely discussions on how digital technology is reshaping broadcasting and the media in the United States and around the world. It features contributions from distinguished scholars and young researchers, representing work that spans domestic and international issues of…

    Paperback – 2019-12-10
    Routledge

  • Advances in Foundational Mass Communication Theories

    1st Edition

    Edited by Ran Wei

    Providing leading-edge perspectives on the legacy theories of mass media and society, this collection advances the foundational theories of mass communications, which have sustained the field of study over the past fifty years. Many of these contributions were originally published as a Deutschmann…

    Paperback – 2019-02-14
    Routledge

  • Redefining Journalism in the Era of the Mass Press, 1880-1920

    1st Edition

    Edited by John Steel, Marcel Broersma

    At the turn of the 20th century, the significant social, political, and technological changes that were occurring in society also heralded new roles and functions for journalism as a profession and as an aspect of a burgeoning mass mediated society. Redefining Journalism in the Era of the Mass…

    Paperback – 2018-08-23
    Routledge

  • The Psychology of Consumer Profiling in a Digital Age

    1st Edition

    By Barrie Gunter

    Understanding how consumers choose between different products and services is a crucial part of professional marketing. Targeting brands at the consumers most likely to be interested in them is another critical aspect of business success. Marketers need to know what consumers think about brands,…

    Paperback – 2018-08-07
    Routledge
    Routledge Studies in Marketing

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