Public Relations Products

  • Communicating Ethically

    Character, Duties, Consequences, and Relationships, 3rd Edition

    By William W. Neher

    This thoroughly updated third edition of Communicating Ethically provides a broad introduction to the ethical nature of communication, bringing together classical and modern theories of ethical philosophy to address issues at play in specific careers and domains throughout the field. By…

    Paperback – 2020-03-20 
    Routledge

  • Public Relations, Branding and Authenticity

    Brand Communications in the Digital Age, 1st Edition

    By Sian Rees

    Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores the role of PR and branding in society by considering the notion of authentic communications within the context of an emerging digital media environment. This qualitative analysis explores the challenge…

    Hardback – 2020-03-10 
    Routledge
    Routledge New Directions in PR & Communication Research

  • Post-Truth Public Relations

    Communication in an Era of Digital Disinformation, 1st Edition

    By Gareth Thompson

    This book explores the purpose, practice and effects of public relations (PR) at a time that has been variously described as an era of populism, post-truth and fake news. It considers how public relations processes have contributed to the current social condition of post-truth and what constitutes…

    Hardback – 2020-03-03 
    Routledge
    Routledge New Directions in PR & Communication Research

  • Routledge Handbook of Public Diplomacy

    2nd Edition

    Edited by Nancy Snow, Nicholas J. Cull

    The second edition of the Routledge Handbook of Public Diplomacy co-edited by two leading scholars in the international relations subfield of public diplomacy, includes 16 more chapters from the first. Ten years later, a new global landscape of public diplomacy has taken shape, with major programs…

    Paperback – 2020-02-06 
    Routledge

  • Public Relations Crisis Communication

    A New Model, 1st Edition

    By Lisa Anderson-Meli, Swapna Koshy

    This book explores the definition, nature and context of public relations crises; it also examines and defines the main elements of public relations crises and positions it in the context of the current communication sphere. Public Relations Crisis Communication: A New Model investigates existing…

    Hardback – 2020-01-17 
    Routledge
    Routledge Focus on Business and Management

  • Routledge Handbook of Character Assassination and Reputation Management

    1st Edition

    Edited by Sergei A. Samoilenko, Martijn Icks, Jennifer Keohane, Eric B. Shiraev

    In modern politics as well as in historical times, character attacks abound. Words and images, like symbolic and psychological weapons, have sullied or destroyed numerous reputations. People mobilize significant material and psychological resources to defend themselves against such attacks. How…

    Hardback – 2019-12-20 
    Routledge
    Routledge International Handbooks

  • Becoming a Public Relations Writer

    Strategic Writing for Emerging and Established Media, 6th Edition

    By Ronald D. Smith

    The sixth edition of Becoming a Public Relations Writer continues its place as an essential guide to the writing process for public relations practice. Smith provides comprehensive examples, guidelines and exercises that allow students to both learn the fundamentals of public relations writing…

    Paperback – 2019-12-12 
    Routledge

  • Power Shift? Political Leadership and Social Media

    1st Edition

    Edited by David Taras, Richard Davis

    Power Shift? Political Leadership and Social Media examines how political leaders have adapted to the challenges of social media, including Facebook, Instagram, Twitter, and memes, among other means of persuasion. Established political leaders now use social media to grab headlines, respond to…

    Paperback – 2019-12-10 
    Routledge

  • The Public Relations Writer’s Handbook

    1st Edition

    By Whitney Lehmann

    From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed to become a PR pro. The Public Relations Writer’s…

    Paperback – 2019-12-09 
    Routledge

  • Popular culture and social change

    The hidden work of public relations, 1st Edition

    By Judy Motion, Kate Fitch

    Hardback – 2019-12-01 
    Routledge
    Routledge New Directions in PR & Communication Research

  • How Propaganda Became Public Relations

    Foucault and the Corporate Government of the Public, 1st Edition

    By Cory Wimberly

    How Propaganda Became Public Relations pulls back the curtain on propaganda: how it was born, how it works, and how it has masked the bulk of its operations by rebranding itself as public relations. Cory Wimberly uses archival materials and wide variety of sources — Foucault’s work on…

    Hardback – 2019-11-28 
    Routledge
    Routledge Studies in Contemporary Philosophy

  • The Global Public Relations Handbook

    Theory, Research, and Practice, 3rd Edition

    Edited by Krishnamurthy Sriramesh, Dejan Verčič

    In this third edition, The Global Public Relations Handbook: Theory, Research, and Practice offers state-of-the-art discussions of the global public relations industry, blending research-based theory with practice, and presented in essays from both academics and practitioners. This…

    Paperback – 2019-11-08 
    Routledge

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