Communication Studies Products

  • Strategic Silence

    Public Relations and Indirect Communication, 1st Edition

    By Roumen Dimitrov

    Mainstream public relations overvalues noise, sound and voice in public communication. But how can we explain that while practitioners use silence on a daily basis, academics have widely remained quiet on the subject? Why is silence habitually famed as inherently bad and unethical? Silence is…

    Paperback – 2019-12-12
    Routledge

  • Public Relations and the Corporate Persona

    The Rise of the Affinitive Organization, 1st Edition

    By Burton Saint John III

    For much of the last century, large, predominantly US corporations used public relations to demonstrate that their missions resonated with dominant societal values. Through the construction and conveyance of the "corporate persona", they aimed to convince citizens that they share common aspirations…

    Paperback – 2019-12-12
    Routledge

  • Public Relations, Cooperation, and Justice

    From Evolutionary Biology to Ethics, 1st Edition

    By Charles Marsh

    Modern approaches to public relations cluster into three camps along a continuum: conflict-oriented egoism, e.g. forms of contingency theory that focus almost exclusively on the wellbeing of an entity; redressed egoism, e.g. subsidies to redress PR’s egoistic nature; and forms of self-interested…

    Paperback – 2019-12-12
    Routledge

  • Truth in Marketing

    A theory of claim-evidence relations, 1st Edition

    By Thomas Anker

    Can we believe the claims that marketers make? Does truth in marketing matter? Apparently not…Despite the role of regulators, marketing claims are often ruled to be misleading, deceptive or incomplete. Surprisingly, scholars of marketing ethics have devoted little time to this key issue. This may…

    Paperback – 2019-12-12
    Routledge

  • Propaganda and Nation Building

    Selling the Irish Free State, 1st Edition

    By Kevin Hora

    This book examines the origins of Ireland in its first independent incarnation, the Irish Free State (1922-1937). It explores how contemporary public relations and propaganda techniques were used to construct an identity for this new state – a state which after enduring seven years of…

    Paperback – 2019-12-12
    Routledge

  • Political Reputation Management

    The Strategy Myth, 1st Edition

    By Christian Schnee

    It is widely assumed that a competitive political environment of public distrust and critical media forces political parties to manage communications and reputations strategically, but is this really true? Comprehensive control of communications in a fast-moving political and media setting isoften…

    Paperback – 2019-12-12
    Routledge

  • Paul Lazarsfeld and the Origins of Communications Research

    1st Edition

    By Hynek Jeřábek

    The manuscript discusses the early days of communication research, explicitly the first works of Paul Lazarsfeld’s radio and media research in Vienna, Newark, NJ, Princeton and New York during the years between the early 1930s, and the end of the 1940s. Lazarsfeld’s Viennese radio research,…

    Paperback – 2019-12-12
    Routledge

  • Brands

    Interdisciplinary Perspectives, 1st Edition

    Edited by Jonathan E. Schroeder

    Branding has emerged as a cornerstone of marketing practice and corporate strategy, as well as a central cultural practice. In this book, Jonathan Schroeder brings together a curated selection of the most influential and thought-provoking papers on brands and branding from Consumption Markets and…

    Paperback – 2019-12-12
    Routledge

  • Branding the Nation, the Place, the Product

    1st Edition

    Edited by Ulrich Ermann, Klaus-Jürgen Hermanik

    Branding is a profoundly geographical type of commodification process. Many things become commodities that are compared and valuated on markets around the globe. Places such as cities or regions, countries and nations attempt to acquire visibility through branding. Geographical imaginations are…

    Paperback – 2019-12-12
    Routledge

  • Israeli Discourse and the West Bank

    Dialectics of Normalization and Estrangement, 1st Edition

    By Elie Friedman, Dalia Gavriely-Nuri

    How can irregular political situations, which impact the lives of millions, become normalized? Specifically, within the context of the Israeli-Palestinian conflict, how can 50 years of Israeli control over the Occupied Territories become accepted within Israeli society as a normal, possibly even…

    Paperback – 2019-12-12
    Routledge

  • Israel's Military Operations in Gaza

    Telegenic Lawfare and Warfare, 1st Edition

    By Marouf Hasian Jr

    Civilians in Gaza and Israel are caught up in complex, violent situations that have overstepped conventional battle lines. Both sides of the conflict have found ways to legitimate the use of violence, and continually swap accusations of violations of domestic and international humanitarian…

    Paperback – 2019-12-12
    Routledge

  • Elite Discourse

    The rhetorics of status, privilege and power, 1st Edition

    Edited by Crispin Thurlow, Adam Jaworski

    Elite Discourse examines how language and communication – or just discourse – define, mediate and legitimize class privilege. It does so from the perspective of those people and places who often stand to gain most from inequality. Collectively, chapters consider language and communication that is…

    Paperback – 2019-12-12
    Routledge

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