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Market-Led Strategic Change, 5th edition, has been fully revised and updated to reflect the realities of 21st century business and the practical issues for managers in the process of going to market. The world of business has changed dramatically, with a more complex environment, more demanding…
Paperback – 2016-11-17
Routledge
Douglas Long is the author of Third Generation Leadership and the Locus of Control which focused on the new understanding of what influences individuals’ values, world views and the behaviours needed to facilitate leadership fit for the future. Here, in Delivering High Performance, he concentrates…
Paperback – 2016-11-17
Routledge
The modern consumer is no longer attracted by single-minded, predictable and one-benefit-focused brand promises. The old-fashioned FMCG communication strategies based on television, radio and print with constant repetition have become outdated. From Great to Gone shows that what’s needed are ’Lego…
Paperback – 2016-11-17
Routledge
Knowledge management goes beyond data and information capture in computerized health records and ordering systems; it seeks to leverage the experiences of all who interact in healthcare to enhance care delivery, teamwork, and organizational learning. Knowledge management - if envisioned…
Paperback – 2016-11-17
Routledge
Our traditional ways of looking at economics, business and politics are not fit for purpose. The causes of the recent crisis were behavioural and international, but our measures are superficial and financial, recorded at a national or company level. This is combined with a fervent quest for endless…
Paperback – 2016-11-17
Routledge
How are businesses responding to global changes in markets driven by changes in technology? Whatever the industry, the trends are familiar: globalization and the rise of industrial conglomerates, mergers and acquisitions, the networking of businesses and markets, outsourcing and shifts in the…
Paperback – 2016-11-17
Routledge
Effective Document and Data Management illustrates the operational and strategic significance of how documents and data are captured, managed and utilized. Without a coherent and consistent approach the efficiency and effectiveness of the organization may be undermined by less poor management and…
Paperback – 2016-11-16
Routledge
Territorial Development and Action Research examines the role of action research within fields such as territorial development and innovation. Most researchers analyse these fields from the outside, developing a theoretical understanding of what should be done, but not of how to do it. Based on…
Paperback – 2016-11-16
Routledge
News of a merger or acquisition is a big event in the life of a company, which stirs uncertainty, anxiety and fear. The changes, redundancies and so on, that often follow this news, are a further source of turmoil for the employees of both companies involved. There is no magic formula to avoid…
Paperback – 2016-11-16
Routledge
This book should be viewed as a primer for any new or aspiring CMO, C-suite peer to marketing, or marketer looking to ’up their game’, and as such it provides a range of ideas, concepts, approaches and considerations from a wide range of CMOs who are driving significant transformation within their…
Paperback – 2016-11-16
Routledge
The song of organisational change goes: 'Ready or not, here I come. You can’t hide...' But is change collapsonomics - everything - or have some things not changed? Managing Value in Organisations argues that traditional business thinking has produced low trust with high cost in increased…
Paperback – 2016-11-16
Routledge
Lean and Six Sigma initiatives are designed to enable sustained improvements in your company or organization's efficiency and competitiveness. As with other improvement strategies they are dependent on two things, effective management and your ability to automate or digitize elements of your…
Paperback – 2016-11-15
Routledge