Strategic Management Products

  • Applied Strategic Marketing

    A Step by Step Approach, 1st Edition

    By Karel Jan Alsem

    This book, originally published in Dutch, provides a uniquely practical approach to strategic marketing planning. Combining a comprehensive overview of theory with practice, each chapter takes the reader step by step through the strategic marketing process. Beginning with identifying the value…

    Paperback – 2019-03-05
    Routledge

  • Perspectives on Purpose

    Leading Voices on Building Brands and Businesses for the Twenty-First Century, 1st Edition

    Edited by Nina Montgomery

    Perspectives on Purpose brings together industry leaders to advocate for a more human-centered and socially-conscious future for businesses. Sharing stories from their work at companies like Ben & Jerry’s, Sephora, Airbnb, Diageo, VF Corporation, and Hyatt, these authors demonstrate how…

    Paperback – 2019-02-28
    Routledge

  • Frugal Innovation

    1st Edition

    By Vanessa Ratten

    This book discusses the growing use and importance of frugal innovation in society. Frugal innovation looks at innovating in a cost-efficient manner by taking into account available resources. This book explains how frugal innovation is different to other types of innovation and how frugal…

    Paperback – 2019-02-26
    Routledge
    Innovation and Technology Horizons

  • Perspectives on Impact

    Leading Voices On Making Systemic Change in the Twenty-First Century, 1st Edition

    Edited by Nina Montgomery

    Perspectives on Impact brings together leaders from across sectors to reflect on our approaches to social change. Sharing diverse examples from their work, these authors show how we must think more systemically and work more collaboratively to move the needle on the biggest social, humanitarian,…

    Paperback – 2019-02-26
    Routledge

  • Reality, Perception, and Your Company's Workplace Culture

    Creating a New Normal for Problem Solving and Change Management, 1st Edition

    By Daniel Bloom

    Reality and Perception and Your Company's Workplace Culture presents a demonstrable path for navigating the change-management process from beginning to end while fully detailing its obstacles and its triumphs. The book presents the view of a fictional 100-year old company called…

    Paperback – 2019-02-22
    Productivity Press

  • Good Dividends

    Responsible Leadership of Business Purpose, 1st Edition

    Edited by Steve Kempster, Thomas Maak, Ken Parry

    This book seeks to answer the question of ‘leadership for what?’. We shall outline an answer by focusing on responsible leadership of purpose through an inter-disciplinary perspective. Responsible leadership moves the axis of leadership from leader-followers to leader-stakeholders; away from…

    Hardback – 2019-02-21
    Routledge
    Routledge Studies in Leadership Research

  • The Management Idea Factory

    Innovation and Commodification in Management Consulting, 1st Edition

    By Stefan Heusinkveld

    Although there has traditionally been considerable field-level attention on how consultants market their ideas and practices, there is still a lack of research that discusses the earlier intra-organizational phases in the development process. While the present literature provides important insights…

    Paperback – 2019-02-20
    Routledge
    Routledge Studies in Innovation, Organizations and Technology

  • Lean Implementation in Hospital Departments

    How to Move from Good to Great Services, 1st Edition

    By A. Heri Iswanto

    Lean healthcare is waste elimination in every service area with the goal of reducing inventory, cycle time of service, and cost, so that high-quality patient care can be provided in a way that is as efficient, as effective, and as responsive as possible while retaining the financial integrity of a…

    Paperback – 2019-02-20
    Productivity Press

  • The Basic Principles of Effective Consulting

    2nd Edition

    By Linda K. Stroh

    Consultants are called upon more and more to help implement needed organizational changes, fill gaps in workforce capabilities, and solve significant business problems. As the demand for consultants increases, it is critical that practitioners differentiate themselves and understand how they can be…

    Paperback – 2019-02-18
    Routledge

  • Cognitive Readiness in Project Teams

    Reducing Project Complexity and Increasing Success in Project Management, 1st Edition

    By Carl Belack, Daniele Di Filippo, Ivano Di Filippo

    Issues surrounding business complexity plague organizations throughout the world. This situation is particularly true of the numerous complex projects and programs upon which organizations embark on a regular basis. Current project management processes and standards are based on Newtonian/Cartesian…

    Hardback – 2019-02-18
    Productivity Press

  • Leading the Project Revolution

    Reframing the Human Dynamics of Successful Projects, 1st Edition

    Edited by Darren Dalcher

    People play a vital part in the success of projects, initiatives and organisations, yet traditional project management sources offer limited guidance and insights that extend beyond technical roles and prescriptions. Leading the Project Revolution delves into the dynamics of people, teams and…

    Hardback – 2019-02-18
    Routledge
    Advances in Project Management

  • Managing Diversity and Inclusion in the Real Estate Sector

    1st Edition

    By Amanda Clack, Judith Gabler

    Research shows that high-performing organisations focus on diversity and inclusion (D&I). In any workplace, it is important to both understand and recognise the benefits that having a D&I workforce provides. It is integral to developing people within an organisation, serving clients as best…

    Paperback – 2019-02-15
    Routledge

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