Management of Technology Products

  • Boundary Crossing in Policy and Public Management

    The Critical Challenges

    Edited by Gemma Carey, Helen Dickinson, Luke Craven

    This book aims to develop four key challenges that remain unresolved in the boundary-spanning literature, which span from the conceptual, to the practice, to the translational. In doing so, it tackles the question of boundary-spanning from four different angles, providing an in-depth investigation…

    Hardback – 2018-11-15 
    Routledge
    Routledge Critical Studies in Public Management

  • Blockchain

    Transforming Your Business and Our World

    By Mark Van Rijmenam, Philippa Ryan

    The internet was envisaged as a decentralised global network, but in the past 25 years it has come to be controlled by a few, very powerful, centralised companies. Blockchain is a technological paradigm shift that allows secure, reliable, and direct information transfer between individuals,…

    Paperback – 2018-08-17 
    Routledge

  • Digital Transformation and Marketing Management

    By James Seligman

    Digital Transformation and Marketing Management provides a comprehensive overview of the current theory and practice of marketing from a technology perspective, and its use and application in the context of organizations today. The book explores and delivers new thinking on marketing management…

    Paperback – 2018-08-14 
    Routledge
    Business and Digital Transformation

  • Artificial Intelligence and Marketing

    By James Seligman

    The exponential growth of data has inspired companies to gather and process information using a systematic approach. Marketers now require a sound working knowledge of new technologies that can allow them to analyse large volumes of data and make decisions for competitive advantage. This book…

    Paperback – 2018-08-08 
    Routledge

  • The Organization of Transport

    A History of Users, Industry, and Public Policy

    Edited by Massimo Moraglio, Christopher Kopper

    Over the past ten years, the study of mobility has demonstrated groundbreaking approaches and new research patterns. These investigations criticize the concept of mobility itself, suggesting the need to merge transport and communication research, and to approach the topic with novel instruments and…

    Paperback – 2018-08-08 
    Routledge
    Routledge International Studies in Business History

  • Organizing Global Technology Flows

    Institutions, Actors, and Processes

    Edited by Pierre-Yves Donzé, Shigehiro Nishimura

    Research on the international transfer of technology in economics and management literature has primarily focused on the role of countries and that of companies, in particular multinational enterprises (MNEs). Similarly, economic and business historians have tended to view international technology…

    Paperback – 2018-08-07 
    Routledge
    Routledge International Studies in Business History

  • Public Administration Reformation

    Market Demand from Public Organizations

    Edited by Yogesh K. Dwivedi, Mahmud Shareef, Sanjay K Pandey, Vinod Kumar

    In an attempt to instil trust in their performance, credibility, integrity, efficiency, cost-effectiveness, and good governance, many public organizations are in effect viewing tax-paying citizens as consumers. Little research exists to explore synergies between the market economy, public…

    Paperback – 2018-08-07 
    Routledge
    Routledge Critical Studies in Public Management

  • The Ultimate Route to Market

    How Technology Professionals Can Work Successfully with Global Systems Integrators, Outsourcers and Consulting Firms

    By Ian Shanahan

    Global systems integrators, outsourcers and consulting firms are responsible for directly leveraging or influencing most IT investment in large corporations. Original equipment manufacturers (OEMs) and software companies aspire to create mutually successful partnerships with the large IT…

    Hardback – 2018-07-25 
    Routledge

  • Real Estate and GIS

    The Application of Mapping Technologies

    Edited by Richard Reed, Chris Pettit

    Real Estate and GIS focuses on the application of geographic information systems (GIS) and mapping technologies in the expanding property and real estate discipline. Whilst a thorough understanding of location is understood to be fundamental to the property discipline, real estate professionals and…

    Paperback – 2018-07-23 
    Routledge

  • e-HRM

    Digital Approaches, Directions & Applications

    Edited by Mohan Thite

    As with other parts of business, technology is having a profound effect on the world of work and management of human resources. Technology is a key enabler for faster, cheaper and better delivery of HR services and in some cases can have a transformational as well as unintended negative effect.…

    Paperback – 2018-07-19 
    Routledge

  • Patent Management and Valuation

    The Strategic and Geographical Dimension

    Edited by Grid Thoma

    Research on patent valuation has become increasingly important in academic and policy circles in the last few decades. In part, this is the outcome of the wide consensus that innovation is a crucial ingredient for growth at various levels. On the other hand, there has also been an overcoming of…

    Paperback – 2018-07-10 
    Routledge
    Routledge Studies in Technology, Work and Organizations

  • Managing Convergence in Innovation

    The new paradigm of technological innovation

    Edited by Kong-rae Lee

    Technology in several forms, especially Information Technology (IT), has a strong tendency to converge at varying degrees. This phenomenon of converging innovation is likely to deepen and widen in the future due to intense competition in global markets. Asian manufacturing firms in particular lead…

    Paperback – 2018-06-30 
    Routledge

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