Media History Products

  • Media Today

    Mass Communication in a Converging World, 6th Edition

    By Joseph Turow

    Media Today uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. Through the convergence lens they learn to think critically about the role of media today and what these changes mean for their lives presently and in the future. The…

    Paperback – 2016-11-04 
    Routledge

  • The Great War and the Moving Image

    Edited by Michael Hammond, Adrian Smith

    The Great War and the Moving Image focuses upon the Allied war effort on the Western Front and in the Mediterranean. In doing so, the book addresses topics ranging from how carefully selected images projected a positive portrayal of ambulance trains, through film’s instructional role promoting…

    Hardback – 2016-10-30 
    Routledge

  • Electronic Media

    Then, Now, and Later, 3rd Edition

    By Norman J. Medoff, Barbara Kaye

    Electronic Media: Then, Now, and Later provides a synopsis of the beginnings of electronic media in broadcasting and the subsequent advancements into digital media. The Then, Now, and Later approach focuses on how past innovations laid the groundwork for changing trends in technology, providing the…

    Paperback – 2016-10-20 
    Focal Press

  • Routledge Library Editions: Radio

    By Various

    In four volumes, this set analyses some key aspects of radio broadcasting. From the earliest days of radio and the impact of religious broadcasting, to the development of audience research, from the cultural importance of radio, to the modern strategies evolved for radio programming, the works…

    Hardback – 2016-09-27 
    Routledge
    Routledge Library Editions Radio

  • Religion by Radio

    Its Place in British Broadcasting

    By Melville Dinwiddie

    This book, first published in 1968, describes the development of religion by radio, and its influences on people both inside and outside the Church. It tells of experiment and practice, of acceptance and rejection, of inspiration and comfort in peace and war, and assesses the great contribution…

    Hardback – 2016-09-27 
    Routledge
    Routledge Library Editions Radio

  • The Unseen Voice

    A Cultural Study of Early Australian Radio

    By Lesley Johnson

    Images of the golden age of wireless and family life before the age of television have widespread currency. Their dominance raises fundamental questions about the extent to which people’s memories of early radio and everyday pre-war life are shaped and mediated by these public histories. For…

    Hardback – 2016-09-27 
    Routledge
    Routledge Library Editions Radio

  • Who's Listening?

    The Story of BBC Audience Research

    By Robert J.E. Silvery

    This book, first published in 1974, is the story of BBC Audience Research, a behind-the-scenes activity that has always been the subject of some curiosity. It describes the early, tentative experiments, designed both to develop ways of applying the techniques of social research to broadcasting and…

    Hardback – 2016-09-27 
    Routledge
    Routledge Library Editions Radio

  • Contemporary Radio Programming Strategies

    By David T. MacFarland

    This book, first published in 1990, offers an in-depth analysis of the ‘fundamental beliefs’ of radio. This refers to the common understanding of what the radio enterprise is – and should be – about: entertainment and information. A major thrust of this book is to arrive at a set of fundamental…

    Hardback – 2016-09-27 
    Routledge
    Routledge Library Editions Radio

  • Revisiting Transnational Broadcasting

    The BBC's foreign-language services during the Second World War

    Edited by Nelson Ribeiro, Stephanie Seul

    Presenting a collection of original chapters, this book reassesses the history of the BBC foreign-language services prior to, and during, the Second World War. The communication between the British government and foreign publics by way of mass media constituted a fundamental, if often ignored,…

    Hardback – 2016-09-12 
    Routledge

  • Technologies of Consumer Labor

    A History of Self-Service

    By Michael Palm

    This book documents and examines the history of technology used by consumers to serve oneself. The telephone’s development as a self-service technology functions as the narrative spine, beginning with the advent of rotary dialing eliminating most operator services and transforming every local…

    Hardback – 2016-08-15 
    Routledge
    Routledge Research in Cultural and Media Studies

  • The Politics of Ephemeral Digital Media

    Permanence and Obsolescence in Paratexts

    Edited by Sara Pesce, Paolo Noto

    In the age of "complex Tv", of social networking and massive consumption of transmedia narratives, a myriad short-lived phenomena surround films and TV programs raising questions about the endurance of a fictional world and other mediatized discourse over a long arc of time. The life of media…

    Hardback – 2016-06-07
    Routledge
    Routledge Studies in New Media and Cyberculture

  • Environmental Advertising in China and the USA

    The desire to go green

    By Xinghua Li

    Since the late 1980s, green consumerism has been hailed in the West as an efficient solution to environmental problems. However, Chinese consumers have been slow to warm up to eco-friendly products. Consumers prefer SUVs to hybrid cars, health supplements and snake oil medicines to organic foods…

    Hardback – 2016-05-16
    Routledge
    Routledge Studies in Environmental Communication and Media

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