Media Industries Products

  • Communicating Fashion Brands

    Theoretical and Practical Perspectives, 1st Edition

    By Emily Huggard, Jon Cope

    This book demonstrates how fashion brands communicate, why the practice is significant within wider society and how it can be perceived as culturally meaningful. Enabling readers to connect the tools and techniques of communication with their theoretical underpinnings and historical antecedents,…

    Paperback – 2020-03-05 
    Routledge

  • Understanding Engagement in Transmedia Culture

    1st Edition

    By Elizabeth Evans

    This book offers a new, interdisciplinary model for understanding audience engagement as a type of behaviour, a form of response and a cost to audiences that, combined, offer value to the screen industries. Audience ‘engagement’ has become the key priority of the screen industries. Understanding…

    Paperback – 2019-12-20 
    Routledge

  • Performing Popular Music

    The Art of Creating Memorable and Successful Performances, 1st Edition

    By David Cashman, Waldo Garrido

    This book explores the fundamentals of popular music performance for students in contemporary music institutions. Drawing on the insights of performance practice research, it discusses the unwritten rules of performances in popular music, what it takes to create a memorable performance, and live…

    Paperback – 2019-12-20 
    Routledge

  • Media, Voice, Space and Power

    Essays in Refraction, 1st Edition

    By Nick Couldry

    Nick Couldry is one of the world’s leading analysts of media power and voice, and has been publishing widely for 25 years. This volume, published 20 years after The Place of Media Power, brings together a rich collection of essays from his earliest to his latest writings, some of them hard to…

    Paperback – 2019-12-20 
    Routledge

  • Essays in Media and Cultural Studies

    In Transition, 1st Edition

    By Graeme Turner

    Spanning a decade of key research, this collection brings together a selection of essays and chapters from leading media scholar Graeme Turner for the first time. The organising theme of transition focuses on both the state of the media as it continues its evolution into the digital era, and the…

    Paperback – 2019-12-20 
    Routledge

  • Branded Entertainment and Cinema

    The Marketisation of Italian Film, 1st Edition

    By Gloria Dagnino

    The history of Italian cinema is mostly regarded as a history of Italian auteurs. This book takes a different standpoint, looking at Italian cinema from the perspective of an unusual, but influential actor: advertisers. From the iconic Vespa scooter and the many other Made in Italy products…

    Hardback – 2019-12-19 
    Routledge
    Routledge Critical Advertising Studies

  • The Routledge Companion to Media and Class

    1st Edition

    Edited by Erika Polson, Lynn Schofield Clark, Radhika Gajjala

    This companion brings together scholars working at the intersection of media and class, with a focus on how understandings of class are changing in contemporary global media contexts. From the memes of and about working-class supporters of billionaire ‘populists’, to well-publicized and critiqued…

    Hardback – 2019-12-19 
    Routledge
    Routledge Media and Cultural Studies Companions

  • Re-scheduling Television in the Digital Era

    1st Edition

    By Hanne Bruun

    This book explores how the television industry is adapting its production culture and professional practises of scheduling to an increasingly non-linear television paradigm, a testing ground where different communicative tools are tried out in a volatile industry. Based on four case studies the…

    Hardback – 2019-12-18 
    Routledge
    Routledge Focus on Television Studies

  • They Create Worlds

    The Story of the People and Companies That Shaped the Video Game Industry, Vol. I: 1971-1982, 1st Edition

    By Alexander Smith

    They Create Worlds: The Story of the People and Companies That Shaped the Video Game Industry, Vol. 1 is the first in a three-volume set that provides an in-depth analysis of the creation and evolution of the video game industry. Beginning with the advent of computers in the mid-20th century,…

    Paperback – 2019-12-06 
    CRC Press

  • The Routledge Companion to Global Television

    1st Edition

    Edited by Shawn Shimpach

    Featuring scholarly perspectives from around the globe and drawing on a legacy of television studies, but with an eye toward the future, this authoritative collection examines both the thoroughly global nature of television and the multiple and varied experiences that constitute television in the…

    Hardback – 2019-11-11 
    Routledge
    Routledge Media and Cultural Studies Companions

  • Political Economy of Media Industries

    Global Transformations and Challenges, 1st Edition

    Edited by Randy Nichols, Gabriela Martinez

    This book provides a critical political economic examination of the impact of increasingly concentrated global media industries. It addresses different media and communication industries from around the globe, including film, television, music, journalism, telecommunication, and information…

    Hardback – 2019-11-11 
    Routledge
    Routledge Studies in Media and Cultural Industries

  • Media Theory for A Level

    The Essential Revision Guide, 1st Edition

    By Mark Dixon

    Media Theory for A Level provides a comprehensive introduction to the 19 academic theories required for A Level Media study. From Roland Barthes to Clay Shirky, from structuralism to civilisationism, this revision book explains the core academic concepts students need to master to succeed in their…

    Paperback – 2019-10-21 
    Routledge

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