Public Relations Products

  • The Cultural Authority of Science

    Comparing across Europe, Asia, Africa and the Americas, 1st Edition

    Edited by Martin W Bauer, Petra Pansegrau, Rajesh Shukla

    The cultural authority of science is the authority that is granted to science in any particular context. This authority is as much a matter of image and perceived legitimacy as of statutory guarantee. However, while authority can be charismatic, based on tradition or based on competence, we would…

    Paperback – 2020-01-30 
    Routledge

  • The Public Relations of Everything

    The Ancient, Modern and Postmodern Dramatic History of an Idea, 1st Edition

    By Robert E. Brown

    The public relations of "everything" takes the radical position that public relations is a profoundly different creature than a generation of its scholars and teachers have portrayed it. Today, it is clearly no longer limited, if it ever has been, to the management of communication in and between…

    Paperback – 2019-12-12
    Routledge

  • Public Relations and the History of Ideas

    1st Edition

    By Simon Moore

    This innovative book explores ten great works, by well-known thinkers and orators, whose impact has been intellectual, practical and global. Most of the works significantly precede public relations as a phrase or profession, but all are in no doubt about the force of planned public communication,…

    Paperback – 2019-12-12
    Routledge

  • Public Relations, Society and the Generative Power of History

    1st Edition

    Edited by Ian Somerville, Lee Edwards, Øyvind Ihlen

    Public Relations, Society and the Generative Power of History examines how histories are used to explore how the past is constructed from the present, how the present is always historical, and how both past and present can power imagined futures. Divided into three distinct parts, the book uses…

    Paperback – 2019-09-16
    Routledge

  • Public Relations and Participatory Culture

    Fandom, Social Media and Community Engagement, 1st Edition

    Edited by Amber Hutchins, Natalie T.J. Tindall

    While public relations practitioners have long focused on the relationship between organizations and their stakeholders, there has never been a time when that relationship was so dominated by public participation. The new model of multiple messages originating from multiple publics at varying…

    Paperback – 2019-09-05
    Routledge

  • Trust, Power and Public Relations in Financial Markets

    1st Edition

    By Clea Bourne

    The public relations profession positions itself as expert in building trust throughout global markets, particularly after crisis strikes. Successive crises have tainted financial markets in recent years. Calls to restore trust in finance have been particularly pressing, given trust’s crucial role…

    Paperback – 2019-07-17
    Routledge

  • Local Democracy, Journalism and Public Relations

    The changing dynamics in local media and public sector communications, 1st Edition

    By Carmel O'Toole, Adrian Roxan

    This is a critical examination of the impact of sustained large-scale austerity cuts on local government communications in the UK. Budget constraints have left public sector media teams without the resources for robust citizen-facing communications. The "nose for news" has been downgraded and local…

    Paperback – 2019-05-13
    Routledge

  • Social Media and Public Relations

    Fake Friends and Powerful Publics, 1st Edition

    By Judy Motion, Robert L. Heath, Shirley Leitch

    Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public relations function as a dark art that spins (or tweets) self-interested variations of the truth for credulous audiences? Or does the full glare…

    Paperback – 2019-03-28
    Routledge

  • Immersive Longform Storytelling

    Media, Technology, Audience, 1st Edition

    By David Dowling

    A deep dive into the world of online and multimedia longform storytelling, this book charts the renaissance in deep reading, viewing and listening associated with the literary mind, and the resulting implications of its rise in popularity. David O. Dowling argues that although developments in…

    Paperback – 2019-03-26
    Routledge

  • How to Succeed in a PR Agency

    Real Talk to Grow Your Career & Become Indispensable, 1st Edition

    By Kristin Johnson, Shalon Roth

    Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. While other texts teach PR theory and practice, no other book guides early to mid-career PR professionals through the day-to-day life of working in an agency and the skills…

    Paperback – 2018-12-26
    Routledge

  • Public Relations and Religion in American History

    Evangelism, Temperance, and Business, 1st Edition

    By Margot Opdycke Lamme

    Winner of The American Journalism Historians Association Book of the Year Award, 2015 This study of American public relations history traces evangelicalism to corporate public relations via reform and the church-based temperance movement. It encompasses a leading evangelical of the Second Great…

    Paperback – 2018-02-06
    Routledge
    Routledge Research in Public Relations

  • Pathways to Public Relations

    Histories of Practice and Profession, 1st Edition

    Edited by Burton St. John III, Margot Opdycke Lamme, Jacquie L'Etang

    Over the centuries, scholars have studied how individuals, institutions and groups have used various rhetorical stances to persuade others to pay attention to, believe in, and adopt a course of action. The emergence of public relations as an identifiable and discrete occupation in the early 20th…

    Paperback – 2018-01-22
    Routledge
    Routledge New Directions in PR & Communication Research

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