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  • Corporate Social Opportunity!

    Seven Steps to Make Corporate Social Responsibility Work for your Business

    By David Grayson, Adrian Hodges

    Don't be misled by the word social in the title. This is a book about how to improve corporate performance and gain competitive advantage. In Corporate Social Opportunity! Grayson and Hodges challenge perceived wisdom that adherence by business to corporate social responsibility (CSR) is a zero-sum…

    Paperback – 2004-07-01
    Routledge

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