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  • Handbook of Media Management and Economics

    2nd Edition

    Edited by Alan Albarran, Bozena Mierzejewska, Jaemin Jung

    The Handbook of Media Management and Economics has become a required reference for students, professors, policy makers and industry practitioners. The volume was developed around two primary objectives: assessing the state of knowledge for the key topics in the media management and economics fields…

    Paperback – 2018-04-20
    Routledge
    Media Management and Economics Series

  • The Media Economy

    2nd Edition

    By Alan B. Albarran

    The Media Economy analyzes the media industries and its activities from macro to micro levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole. Representing a rapidly changing and evolving environment, this text breaks new ground through its analysis…

    Paperback – 2016-08-17
    Routledge
    Media Management and Economics Series

  • Media Management and Economics Research in a Transmedia Environment

    Edited by Alan B. Albarran

    This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction…

    Paperback – 2015-06-08
    Routledge
    Electronic Media Research Series

  • Time and Media Markets

    Edited by Alan B. Albarran, Angel Arrese Reca

    This edited collection examines time and its relationship to and impact upon media industries, studying how the media industry views time and makes business and economic decisions based on considerations of time. Contributions from an international set of authors analyze time constraints and…

    Paperback – 2015-02-27
    Routledge

  • The Social Media Industries

    Edited by Alan B. Albarran

    This volume examines how social media is evolving as an industry—it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users. Examining social media in both descriptive and analytical ways, the chapters included…

    Paperback – 2013-02-26
    Routledge
    Media Management and Economics Series

  • The Handbook of Spanish Language Media

    By Alan Albarran

    With the rise of Spanish language media around the world, The Handbook of Spanish Language Media provides an overview of the field and its emerging issues. This Handbook will serve as the definitive source for scholars interested in this emerging field of study; not only to provide background…

    Paperback – 2009-08-05
    Routledge

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