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The Strategy and Tactics of Pricing explains how to manage markets strategically and how to grow more profitably. Rather than calculating prices to cover costs or achieve sales goals, students will learn to make strategic pricing decisions that proactively manage customer perceptions of value,…
Hardback – 2017-11-13
Routledge
This is a subset of F. Max Mullers great collection The Sacred Books of the East which includes translations of all the most important works of the seven non-Christian religions which have exercised a profound influence on the civilizations of the continent of Asia. The works have been translated…
Hardback – 2001-09-21
Routledge