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  • Entrepreneurial Journalism

    How to go it alone and launch your dream digital project

    By Paul Marsden

    Entrepreneurial Journalism explains how, in the age of online journalism, digital-savvy media practitioners are building their careers by using low-cost digital technologies to create unique news platforms and cultivate diverse readerships. The book also offers a range of techniques and tips that…

    Paperback – 2017-01-19
    Routledge

  • Connected Marketing

    Edited by Justin Kirby, Paul Marsden

    Connected Marketing is a business book about the state of the art in viral, buzz and word-of-mouth marketing. Written by 17 experts working at the cutting edge of viral, buzz and word-of-mouth marketing, Connected Marketing introduces the range of scalable, predictable and measurable solutions for…

    Paperback – 2005-11-09
    Routledge

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