Routledge Communication Series

Series Editors: Jennings Bryant, Dolf Zillmann

The Routledge Communication Series covers the breadth of the communication discipline, from interpersonal communication to public relations, offering textbooks, handbooks, and scholarly reference materials.

  • Crisis Communications

    A Casebook Approach, 5th Edition

    By Kathleen Fearn-Banks

    Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans,…

    Paperback – 2015-12-01 
    Routledge
    Routledge Communication Series

  • Media Effects and Society

    2nd Edition

    By Elizabeth M. Perse, Jennifer Lambe

    Media Effects and Society provides an in-depth look at media effects and offers a theoretical foundation for understanding mass media's impact on individuals and society. Working from the assumption that media effects are common and are often underestimated, the text focuses on dominant areas of…

    Paperback – 2015-11-01 
    Routledge
    Routledge Communication Series

  • Classroom Communication and Diversity

    Enhancing Instructional Practice, 3rd Edition

    By Robert G. Powell, Dana Powell

    Classroom Communication and Diversity provides a useful framework for helping both new and experienced teachers and instructors navigate the communication challenges in today’s diverse classroom. It encourages teachers to reflect on how their personal cultures influence their expectations regarding…

    Paperback – 2015-10-01 
    Routledge
    Routledge Communication Series

  • Media Management

    A Casebook Approach, 5th Edition

    By C. Ann Hollifield, Jan LeBlanc Wicks, George Sylvie, Wilson Lowrey

    Media Management: A Casebook Approach provides a detailed consideration of the manager’s role in today’s media organizations, highlighting critical skills and responsibilities. Using media-based cases that promote critical thinking and problem-solving, this text addresses topics of key concern to…

    Paperback – 2015-08-22
    Routledge
    Routledge Communication Series

  • Public Relations As Relationship Management

    A Relational Approach To the Study and Practice of Public Relations, 2nd Edition

    Edited by Eyun-Jung Ki, Jeong-Nam Kim, John A. Ledingham

    The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination of precisely what public relations achieves -- its definition, function and value, and the benefits it generates. Promoting the view that public relations provides value…

    Paperback – 2015-04-21
    Routledge
    Routledge Communication Series

  • Applied Public Relations

    Cases in Stakeholder Management, 3rd Edition

    By Kathy Brittain Richardson, Marcie Hinton

    With its practical orientation and scope, Applied Public Relations is the ideal text for any public relations case studies or public relations management course that places an emphasis on stakeholder groups. Through the presentation of current cases covering a wide variety of industries,…

    Paperback – 2015-04-01
    Routledge
    Routledge Communication Series

  • Strategic Public Relations Management

    Planning and Managing Effective Communication Campaigns, 3rd Edition

    By Erica Weintraub Austin, Bruce E Pinkleton

    Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates success through quantitative evaluation methods. The volume presents a scientific approach that helps…

    Paperback – 2015-02-13
    Routledge
    Routledge Communication Series

  • Broadcast Television Effects in A Remote Community

    Edited by Tony Charlton, Barrie Gunter, Andrew Hannan

    This book reports findings from a major, multidisciplinary study of the impact of broadcast television on the remote island community of St. Helena in the South Atlantic Ocean. Broadcast television was introduced to the island for the first time in March 1995. This introduction represented a major…

    Paperback – 2015-02-05
    Routledge
    Routledge Communication Series

  • Critiquing Free Speech

    First Amendment theory and the Challenge of Interdisciplinarity

    By Matthew D. Bunker

    In this exceptional volume, Matthew D. Bunker explores the work of contemporary free speech critics and argues that, while at times these critics provide important lessons, many of their conclusions must be rejected. Moreover, Bunker suggests that we be wary of interdisciplinary approaches to free…

    Paperback – 2014-12-22
    Routledge
    Routledge Communication Series

  • Media Competition and Coexistence

    the theory of the Niche

    By John W. Dimmick

    This volume considers how media firms, as well as entire industries, exist and persist over time despite what often seems to be intense competition for such resources as audiences and advertisers. Addressing competition within and among media organizations and industries, including broadcasting,…

    Paperback – 2014-12-22
    Routledge
    Routledge Communication Series

  • Television Talk Shows

    Discourse, Performance, Spectacle

    Edited by Andrew Tolson

    The "talk show" has become a ubiquitous feature of American and European television. The various examples have been frequently discussed by academic commentators, as well as journalists in an attempt to place them in a cultural setting. Ultimately, the conclusion is reached by both academics and…

    Paperback – 2014-12-22
    Routledge
    Routledge Communication Series

  • Cultures, Politics, and Research Programs

    An International Assessment of Practical Problems in Field Research

    Edited by Uma Narula, W. Barnett Pearce

    A compilation of authoritative reports from seasoned researchers working in eight different countries on five continents, this volume examines the concept that conditions of local feasibility are constitutive of research practices not simply obstructions to the realization of an ideal. The result…

    Paperback – 2014-09-11
    Routledge
    Routledge Communication Series

  • Studies in Language and Social Interaction

    In Honor of Robert Hopper

    By Jennifer Mandelbaum

    Edited by Phillip J. Glenn, Curtis D. LeBaron

    This collection offers empirical studies and theoretical essays about human communication in everyday life. The writings come from many of the world's leading researchers and cut across academic boundaries, engaging scholars and teachers from such disciplines as communication, sociology,…

    Paperback – 2014-07-17
    Routledge
    Routledge Communication Series

  • Choice and Preference in Media Use

    Advances in Selective Exposure Theory and Research

    By Silvia Knobloch-Westerwick

    Mediated messages flood our daily lives, through virtually endless choices of media channels, genres, and content. However, selectivity determines what media messages we attend to and focus on. The present book examines the factors that influence this selectivity. Seminal books on selective media…

    Hardback – 2014-07-14
    Routledge
    Routledge Communication Series

  • Understanding Organization Through Culture and Structure

    Relational and Other Lessons From the African American Organization

    By Anne Maydan Nicotera, Marcia J. Clinkscales, Felicia R. Walker

    Understanding Organization Through Culture and Structure: Relational and Other Lessons From the African American Organization presents an innovative view of organizations and the communication processes that constitute them. Arguing that human beings are communicatively embedded in their cultures,…

    Paperback – 2014-05-16
    Routledge
    Routledge Communication Series

  • Managing Interpersonal Conflict

    Advances through Meta-Analysis

    Edited by Nancy A. Burrell, Mike Allen, Barbara Mae Gayle, Raymond W. Preiss

    Managing Interpersonal Conflict is a systematic review of conflict research in legal, institutional and relational contexts. Each chapter represents a summary of the existing quantitative social science research using meta-analysis, with contexts ranging from jury selection to peer mediation to…

    Paperback – 2014-02-25
    Routledge
    Routledge Communication Series

  • Self Versus Others

    Media, Messages, and the Third-Person Effect

    By Julie L. Andsager, H. Allen White

    Self Versus Others explores the third-person effect and its role in media as a means of persuasion. This scholarly work synthesizes more than two decades of research on the third-person effect, the process in which individuals do not perceive themselves to be impacted by particular messages—…

    Paperback – 2013-12-11
    Routledge
    Routledge Communication Series

  • Media Effects

    Advances in Theory and Research, 3rd Edition

    Edited by Jennings Bryant, Mary Beth Oliver

    With contributions from some of the finest scholars in the discipline, Media Effects serves not only as a comprehensive reference volume for media effects study but also as an exceptional textbook for advanced courses in media effects. Covering the breadth of the media effects arena, this third…

    Paperback – 2013-12-06
    Routledge
    Routledge Communication Series

  • Family Communication

    2nd Edition

    By Chris Segrin, Jeanne Flora

    Family Communication carefully examines state-of-the-art research and theories of family communication and family relationships. In addition to presenting cutting-edge research, it focuses on classic theories and research findings that have influenced and revolutionized the way scholars…

    Paperback – 2013-12-06
    Routledge
    Routledge Communication Series

  • Strategic Interpersonal Communication

    Edited by John A. Daly, John M. Wiemann

    This book discusses how people go about achieving their social goals through human symbolic interaction. The editors' collective presumption is that there are more or less typical ways that people attempt to obtain desired outcomes -- be they persuasive, informative, conflictive, or the like --…

    Paperback – 2013-11-18
    Routledge
    Routledge Communication Series

  • Public Relations As Activism

    Postmodern Approaches to Theory & Practice

    By Derina R. Holtzhausen

    This volume applies postmodern theory to public relations, providing an alternative lens to public relations theory and practice and developing public relations theory within the context of postmodernism. Author Derina Holtzhausen focuses on two key issues and their application to public relations…

    Paperback – 2013-11-11
    Routledge
    Routledge Communication Series

  • The Media Handbook

    A Complete Guide to Advertising Media Selection, Planning, Research, and Buying, 5th Edition

    By Helen Katz

    The Media Handbook provides a practical introduction to the advertising media planning and buying process. Emphasizing basic calculations along with the practical realities of offering alternatives and evaluating the plan, this fifth edition reflects the critical changes in how media is planned,…

    Paperback – 2013-11-01
    Routledge
    Routledge Communication Series

  • Media Diversity and Localism

    Meaning and Metrics

    Edited by Philip M. Napoli

    Questions concerning the quality of media performance and the effectiveness of media policymaking often revolve around the extent to which the media system fulfills the values inherent in diversity and localism principles. This edited volume addresses challenges and issues relating to diversity in…

    Paperback – 2013-10-10
    Routledge
    Routledge Communication Series

  • Ratings Analysis

    Audience Measurement and Analytics, 4th Edition

    By James G. Webster, Patricia F. Phalen, Lawrence W. Lichty

    This 4th edition of Ratings Analysis describes and explains the current audience information system that supports economic exchange in both traditional and evolving electronic media markets. Responding to the major changes in electronic media distribution and audience research  in recent years…

    Paperback – 2013-10-01
    Routledge
    Routledge Communication Series

  • The Dynamics of Persuasion

    Communication and Attitudes in the 21st Century, 5th Edition

    By Richard M. Perloff

    With substantial revisions reflecting new research and changes in society, the fifth edition of The Dynamics of Persuasion introduces students to major theories of persuasion and attitudes, using theory as the key to unlock the mysteries of contemporary social influence. Organized in terms of major…

    Pack - Book & Online – 2013-07-09
    Routledge
    Routledge Communication Series

  • Communication and Social Cognition

    Theories and Methods

    Edited by David R. Roskos-Ewoldsen, Jennifer L. Monahan

    Communication and Social Cognition represents the explosion of work in the field of social cognition over the past 25 years. Expanding the contribution made by Social Cognition and Communication, published in 1982, this scholarly collection updates the study of communication from a social cognitive…

    Paperback – 2013-05-01
    Routledge
    Routledge Communication Series

  • Biotechnology and Communication

    The Meta-Technologies of Information

    Edited by Sandra Braman

    This volume examines the convergence of biotechnology and communication systems and explores how this convergence directly influences our understanding of the nature of communication. Editor Sandra Braman brings together scholars to examine this convergence in three areas: genetic information and "…

    Paperback – 2013-05-01
    Routledge
    Routledge Communication Series

  • Deciding Communication Law

    Key Cases in Context

    By Susan Dente Ross

    This clearly written and well-focused volume combines concise decisions of the primary areas of communication law with the foundational case decisions in those domains. Thus, in one volume, students of communication law, constitutional law, political science, and related fields find both the key…

    Paperback – 2013-05-01
    Routledge
    Routledge Communication Series

  • Defending the First

    Commentary on First Amendment Issues and Cases

    Edited by Joseph Russomanno

    Defending the First provides a collection of new perspectives on the First Amendment in legal and communication contexts. Editor Joseph Russomanno brings together a roster of major figures who have participated in the shaping of First Amendment law over the past 30 years. Readers are taken into a…

    Paperback – 2013-05-01
    Routledge
    Routledge Communication Series

  • Managing Uncertainty in Organizational Communication

    By Michael W. Kramer

    In this book, Michael W. Kramer applies uncertainty reduction theory (URT)--a key theory in current communication scholarship--to the context of organizational communication. Examining URT and the range of research applicable to organizational settings, Kramer proposes a groundbreaking theory of…

    Paperback – 2013-04-24
    Routledge
    Routledge Communication Series

  • Sourcebook for Political Communication Research

    Methods, Measures, and Analytical Techniques

    Edited by Erik P. Bucy, R. Lance Holbert

    The Sourcebook for Political Communication Research will offer scholars, students, researchers, and other interested readers a comprehensive source for state-of-the-art/field research methods, measures, and analytical techniques in the field of political communication. The need for this Sourcebook…

    Paperback – 2013-03-27
    Routledge
    Routledge Communication Series

  • Making Media Content

    The Influence of Constituency Groups on Mass Media

    By John A. Fortunato

    Making Media Content addresses the development of media content and the various factors and constituencies that influence content, such as advertisers, corporate interests, owners, and advocacy groups. It examines the strategic decision-making of mass media organizations as they determine what…

    Paperback – 2012-12-14
    Routledge
    Routledge Communication Series

  • Arguing

    Exchanging Reasons Face to Face

    By Dale Hample

    Arguing: Exchanging Reasons Face to Face describes the process and products of face-to-face argument. Author Dale Hample presents arguing as a type of interpersonal interaction, rather than as a kind of text or a feature of a public speech. He focuses primarily on argument production, and explores…

    Paperback – 2012-11-28
    Routledge
    Routledge Communication Series

  • The Routledge Handbook of Family Communication

    2nd Edition

    Edited by Anita L. Vangelisti

    With a synthesis of research on issues key to understanding family interaction, as well as an analysis of many theoretical and methodological choices made by researchers studying family communication, the Handbook serves to advance the field by reframing old questions and stimulating new ones. The…

    Paperback – 2012-11-01
    Routledge
    Routledge Communication Series

  • Communication and Law

    Multidisciplinary Approaches to Research

    Edited by Amy Reynolds, Brooke Barnett

    Communication and Law brings together scholars from law and communication to talk both generally and specifically about the theoretical and methodological approaches one can use to study the First Amendment and general communication law issues. The volume is intended to help graduate…

    Paperback – 2012-07-27
    Routledge
    Routledge Communication Series

  • Strategic Conflict

    By Daniel J. Canary, Sandra Lakey

    Strategic Conflict offers a research-based, accessible analysis of how people can manage conflict productively. Moving beyond the basics of conflict, it examines interpersonal situations in which conflict occurs and promotes strategic communicative responses based on the latest theoretical research…

    Paperback – 2012-07-03
    Routledge
    Routledge Communication Series

  • Children Communicating

    The First 5 Years

    By Beth Bonniwell Haslett, Wendy Samter

    Offering a unique focus on the development of human communication, this book integrates and synthesizes a more comprehensive array of research than most investigations of communicative development. As such, it incorporates materials dealing with the development of nonverbal communication, language,…

    Paperback – 2012-06-21
    Routledge
    Routledge Communication Series

  • The Global Journalist in the 21st Century

    Edited by David H. Weaver, Lars Willnat

    The Global Journalist in the 21st Century systematically assesses the demographics, education, socialization, professional attitudes and working conditions of journalists in various countries around the world. This book updates the original Global Journalist (1998) volume with new data, adding more…

    Hardback – 2012-05-10
    Routledge
    Routledge Communication Series

  • Culture and Public Relations

    Edited by Krishnamurthy Sriramesh, Dejan Vercic

    Culture and Public Relations explores the impact of culture – societal and organizational – through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the culture of PR globally; and the impact of PR on culture -- the…

    Paperback – 2012-04-16
    Routledge
    Routledge Communication Series

  • eHealth Applications

    Promising Strategies for Behavior Change

    Edited by Seth M. Noar, Nancy Grant Harrington

    eHealth Applications: Promising Strategies for Behavior Change provides an overview of technological applications in contemporary health communication research, exploring the history and current uses of eHealth applications in disease prevention and management. This volume focuses on the use of…

    Paperback – 2012-03-08
    Routledge
    Routledge Communication Series

  • Stories of Life in the Workplace

    An Open Architecture for Organizational Narratology

    By Larry Browning, George H. Morris

    Addressing both renowned theories and standard applications, Stories of Life in the Workplace explains how stories affect human practices and organizational life. Authors Larry Browning and George H. Morris explore how we experience, interpret, and personalize narrative stories in our everyday…

    Paperback – 2012-03-01
    Routledge
    Routledge Communication Series

  • Advertising Theory

    Edited by Shelly Rodgers, Esther Thorson

    Advertising Theory provides detailed and current explorations of key theories in the advertising discipline. The volume gives a working knowledge of the primary theoretical approaches of advertising, offering a comprehensive synthesis of the vast literature in the area. Editors Shelly Rodgers and…

    Paperback – 2012-02-23
    Routledge
    Routledge Communication Series

  • Mass Media, An Aging Population, and the Baby Boomers

    By Michael L. Hilt, Jeremy H. Lipschultz

    As the oldest members of the baby boomer generation head into their retirement years, this demographic shift is having a substantial influence on uses of mass media, as well as the images portrayed in these media. Mass Media, An Aging Population, and the Baby Boomers provides a comprehensive…

    Paperback – 2012-01-21
    Routledge
    Routledge Communication Series

  • Media Law and Ethics

    4th Edition

    By Roy L. Moore, Michael D. Murray

    This is the first textbook to explicitly integrate both media law and ethics within one volume. A truly comprehensive overview, it is a thoughtful introduction to media law principles and cases and the related ethical concerns relevant to the practice of professional communication. With special…

    Paperback – 2011-12-14
    Routledge
    Routledge Communication Series

  • Data Mining Methods for the Content Analyst

    An Introduction to the Computational Analysis of Content

    By Kalev Leetaru

    With continuous advancements and an increase in user popularity, data mining technologies serve as an invaluable resource for researchers across a wide range of disciplines in the humanities and social sciences. In this comprehensive guide, author and research scientist Kalev Leetaru introduces the…

    Paperback – 2011-12-13
    Routledge
    Routledge Communication Series

  • Justice and the Media

    Reconciling Fair Trials and A Free Press

    By Matthew D. Bunker

    USE THIS FIRST PARAGRAPH ONLY FOR GENERAL CATALOGS... The First Amendment right of free speech is a fragile one. Its fragility is found no less in legal opinions than in other, less specialized forms of public discourse. Both its fragility and its sometimes surprising resiliency are reflected in…

    Paperback – 2011-12-12
    Routledge
    Routledge Communication Series

  • Communication in Eastern Europe

    The Role of History, Culture, and Media in Contemporary Conflicts

    Edited by Fred L. Casmir

    This volume represents a clear attempt to learn something from the events in Eastern European countries. It does not start with simplistic or old assumptions based on convenient Western communication models, but instead takes a new approach. If chaos theory could fundamentally change how physicists…

    Paperback – 2011-12-12
    Routledge
    Routledge Communication Series

  • Crafting Society

    Ethnicity, Class, and Communication Theory

    By Donald G. Ellis

    The study of communication, language, and discourse is at once simple, elegant, and complex. Each of these areas is informed by "micro" subjective experiences of individuals and the "macro" processes of a culture. Communication itself is thoroughly modern yet it seeks anchorage in the traditions of…

    Paperback – 2011-12-12
    Routledge
    Routledge Communication Series

  • Selective Exposure To Communication

    Edited by Dolf Zillmann, Jennings Bryant

    First published in 1985. Routledge is an imprint of Taylor & Francis, an informa company.…

    Paperback – 2011-12-12
    Routledge
    Routledge Communication Series

  • Emotion and the Structure of Narrative Film

    Film As An Emotion Machine

    By Ed S. Tan

    Introduced one hundred years ago, film has since become part of our lives. For the past century, however, the experience offered by fiction films has remained a mystery. Questions such as why adult viewers cry and shiver, and why they care at all about fictional characters -- while aware that they…

    Paperback – 2011-12-12
    Routledge
    Routledge Communication Series