Textbooks

The Taylor & Francis Group publishes textbooks for the newest subject areas as well as the most established, and for students at all stages of their degree.

All our texts are widely researched and reviewed by active teachers in the field, and often trialled in courses to ensure they meet the needs of both lecturers and students. Our emphasis on pedagogy and text development, combined with lively and imaginative design, supports students with all the information they need for their course, and guides them to further study and independent learning.

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20,130New Products Page 176

  • Public Administration: An Introduction book cover

    Public Administration

    An Introduction, 3rd Edition

    By Marc Holzer, Richard W. Schwester

    Marc Holzer and Richard W. Schwester have written a textbook that is distinct from the dozens of introductory public administration books now in the academic marketplace. Their vision is a unique blend of substance and style—a text that is both informative and enlivening, capturing the evolving…

    Paperback – 2019-08-28
    Routledge

  • Consumer Behaviour and Analytics book cover

    Consumer Behaviour and Analytics

    1st Edition

    By Andrew Smith

    Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big Data, machine learning and AI, this key text reviews the issues, research and concepts essential for navigating this new terrain. It demonstrates how we can use data-driven…

    Paperback – 2019-08-28
    Routledge

  • Proposing Empirical Research: A Guide to the Fundamentals book cover

    Proposing Empirical Research

    A Guide to the Fundamentals, 6th Edition

    By Mildred L. Patten, Melisa C. Galvan

    Proposing Empirical Research: A Guide to the Fundamentals provides step-by-step instructions for students who will be writing their first research proposal in the social and behavioral sciences and using both quantitative and qualitative methods. The structure of the book enables students to work…

    Paperback – 2019-08-28
    Routledge

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