2 Unfolding the Concept and Its Potential: The Playful Organization Ideal-type
3 Previous Studies Re-examined: Have Playful Organizations Already Emerged?
4 An Online Gamer Speaks Out: Playful Organizations in EVE Online
5 Let’s Ask Our Panel: Dutch Online Gamers on Their Communities
6 Building an Un-/Comfortable Bridge: Dutch Online Gamers on Their Work Organizations
7 Food for Thought: The Emergence of Playful Organizations Uncovered and Critiqued
Biography
Harald Warmelink is an Assistant Professor at Delft University of Technology, as well as a manager and teacher of game design projects at HKU Utrecht School of the Arts, the Netherlands.
"This playfully written book is a timely portrayal of 'virtual' worlds and how they (could) relate to 'real' worlds. Dr. Warmelink manages to falsify the dichotomy of play and work in his own book: his enjoyment for his own research is apparent, and the book is downright fun to read. Yet, it is also thoughtful, nuanced, critical, and erudite, weaving together insights from organization studies and game studies and providing plentiful empirical evidence. I predict that Warmelink’s concept of playful organizations will become commonplace in the years to come and I highly recommend others to join his playful journey."—Casper Harteveld, Assistant Professor of Game Design, Northeastern University, USA






