2nd Edition
Producing New and Digital Media Your Guide to Savvy Use of the Web
Chapter 1: What is new and digital media?
Chapter 2: Online Communities
Chapter 3: Web Literacy
Chapter 4: Memes and Virality
Chapter 5: From Viral Videos to YouTubers: Web Video’s Historical Impact
Chapter 6: Over the Top Television and Storytelling in a Streaming World
Chapter 7 Personal Branding
Chapter 8: Conclusion
Biography
James Cohen is an assistant professor and co-founder of the New Media program at Molloy College. His research covers memes, digital media literacy, YouTubers, and media archaeology. He is a faculty fellow of the Salzburg Academy on Media and Global Change. He holds a Ph.D. in Media and Cultural Studies from Stony Brook University.
Thomas Kenny is a full-time instructor for the Communications Department at Molloy College. He teaches courses in television and film production and studies. His research interests include media literacy, serial television, and social media. He is a Ph.D. candidate in Information Studies at Long Island University.






