Chapter 1. Mass Communication in Our Digital Society: The Changing Media Landscape
Chapter 2. Research and Theory in Mass Communication: How Are Media Studied Scientifically?
Chapter 3. The Psychology of Mass Communication: Thinking about Our Media Use
Chapter 4. Emotions and Media: Applications for Music and Sports
Chapter 5. Media Portrayals of Groups: Distorted Social Mirrors
Chapter 6. Advertising: Baiting, Catching, and Reeling Us In
Chapter 7. News: Setting an Agenda about the World
Chapter 8. Politics: Using News and Advertising to Win Elections
Chapter 9. Violence: Media Mayhem Matters
Chapter 10. Sex: Is Tuning In Turning Us On? Sexuality through a Media Lens
Chapter 11. Socially Positive Media: Teaching Good Things to Children (and the Rest of Us)
Biography
Fred W. Sanborn is Professor of Psychology at North Carolina Wesleyan University, where he teaches a wide range of psychology courses. He is also the founding director of the NCWC's Teaching and Learning Center and the assistant director of the Honors Program.






