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Advancing Crisis Communication Effectiveness
Integrating Public Relations Scholarship with Practice



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ISBN 9780367353179
December 29, 2020 Forthcoming by Routledge
288 Pages 2 B/W Illustrations

 
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Book Description

Advancing Crisis Communication Effectiveness shows how crisis communication plans and efforts for complex and challenging issues benefit when academic perspectives are connected with practitioner experiences. This book brings crisis and public relations scholars together with practicing professionals to integrate academic theories and research with the knowledge and lessons learned on the frontlines of crisis communication and management.

This book illustrates how having insights and observations from both leading crisis communication scholars and professionals strengthens crisis management and communication strategies, plans, and coordination. Chapters co-authored by leading scholars and professionals highlight how academic theories and research can inform crisis management and response - and how practitioners can utilize, inform, and strengthen academic theories and research. For each topic area covered, examples and applications are provided that show how integrating public relations scholarship with practice can advance crisis communication effectiveness.

This book represents a unique and timely contribution to the field of crisis management and communication. It will be an important resource for public relations and crisis management and communication scholars, educators, professionals, consultants, and graduate students.

Table of Contents

Foreword

C. Richard Yarbrough

 

Part I: Overview and Context

Chapter 1: Complex and Challenging Crises: A Call for Solutions

Bryan H. Reber, C. Richard Yarbrough, Glen Nowak, & Yan Jin 

Chapter 2: The Evolving Complexity of Crisis Issues: The Role of Crisis History

LaShonda L. Eaddy & Shelley Spector

 

Part II: Most Challenging Organizational Crises

Chapter 3: Corporate Crises: Sticky Crises

and Corporations

W. Timothy Coombs, Sherry J. Holladay, & Rick White

Chapter 4: Connected in Crisis: How Nonprofit Organizations Can Respond and Refocus

Hilary Fussell Sisco & Mark McMullen

Chapter 5: Media Relations for Government/Public Affairs Crises:  Ethical and Unethical Components of Scandal and Spin

David E. Clementson, Joseph Watson Jr., & Michael Greenwell

 

Part III: Most Challenging Public Crises

Chapter 6: A Promising but Difficult Domain: Complex Health-related Crises and Academic-Professional Collaboration

Glen Nowak & Michael Greenwell

Chapter 7: Disaster and Emergency Crisis Management Communication

Robert L. Heath, J. Suzanne Horsley, Greg Guest, & Chris Glazier 

 

Part IV: Crises Amplified by Media and Aggravated by Misinformation

Chapter 8: Managing Misinformation and Conflicting Information: A Framework for Understanding Misinformation and Rumor

Lucinda Austin, Toni van der Meer, Yen-I Lee, & Jim Spangler 

Chapter 9: Technology and Social Media: Challenges and Opportunities for Effective Crisis and Risk Communication

Deanna D. Sellnow, Lucinda Austin, & Ciro Dias Reis

Chapter 10: Law and (Lack of) Order in Complex Crises

Joseph Watson, Jr., James D. Firth, & Jonathan Peters

 

Part V: What Can Crisis Theories Do (Better) for Practice?

Chapter 11: Situational Crisis Communication Theory (SCCT) and Application in Dealing with Complex, Challenging, and Recurring Crises

W. Timothy Coombs, Sherry J. Holladay, & Karen L. White

Chapter 12: Managing Complexity: Insights from the Contingency Theory of Strategic Conflict Management

Yan Jin, Augustine Pang, Glen T. Cameron, Sungsu Kim, & Leonard (Len) A. Pagano, Jr.

Chapter 13: Calming Giants in the Earth: The Internalization, Distribution, Explanation and Action (IDEA) Model as Strategic Communication in Crises with Competing Narratives

Timothy L. Sellnow, Deanna D. Sellnow, & Ciro Dias Reis

Chapter 14: The Social-Mediated Crisis Communication (SMCC) Model: Identifying the Next Frontier

Brooke Fisher Liu, Yan Jin, Lucinda Austin, Erica Kuligowski, & Camila Espina Young

 

Part VI: Looking Ahead and Trekking Forward Together

Chapter 15: The Future of Collaborative Crisis Research 

Yan Jin, Matthew O’Conner, Bryan H. Reber, & Glen Nowak

...
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Editor(s)

Biography

Yan Jin (Ph.D., University of Missouri) is the Georgia Athletic Association Professor and a Professor of Public Relations at the Grady College of Journalism and Mass Communication, University of Georgia. Dr. Jin has authored more than 85 peer-reviewed journal articles and over 20 book chapters. She is co-editor of the Routledge book Social Media and Crisis Communication. In 2019, Dr. Jin received the Kitty O. Locker Outstanding Researcher Award from the Association for Business Communication, which recognizes her research excellence and contribution to the business communication discipline. She is a member of the Arthur W. Page Society.

Bryan H. Reber (Ph.D., University of Missouri) is C. Richard Yarbrough Professor in Crisis Communication Leadership and Head of the Department of Advertising and Public Relations at the Grady College of Journalism and Mass Communication, University of Georgia. Dr. Reber has published over 50 journal articles, book chapters and encyclopedia entries. He is co-author of the book, Gaining Influence in Public Relations: The Role of Resistance in Practice, and three top-selling public relations textbooks. Dr. Reber is a member of the Arthur W. Page Society and serves as Research Director of the Plank Center for Leadership in Public Relations.

Glen J. Nowak (Ph.D., of Wisconsin-Madison) is a Professor of Advertising and Public Relations at the University of Georgia Grady College of Journalism and Mass Communication and Director of its Center for Health and Risk Communication. Dr. Nowak spent 14 years at the U.S. Centers for Disease Control and Prevention, including six years as the Communications Director for the National Immunization Program and six years as the agency’s Director of Media Relations.