1st Edition
Applying Social Media Technologies in Healthcare Environments
Edited By Christina Beach Thielst
Copyright 2014
196 Pages
by
HIMSS Publishing
196 Pages
by
HIMSS Publishing
Also available as eBook on:
Applying Social Media Technologies in Healthcare Environments provides an indispensable overview of successful use of the latest innovations in the healthcare provider-patient relationship. As professionals realize that success in the business of healthcare requires incorporation of the tools of social media into all aspects of their worlds and recognize the value offered by the numerous media... Read more
Foreword - The Future of Social Media in Healthcare Preface Chapter 1. Introduction Chapter 2. The Value of Social Media: A Patient’s Perspective Chapter 3. Social Intelligence About The Patient Experience Chapter 4. Social Media for Healthcare Marketing and Branding Chapter 5. Social Media at a Community Hospital: Rapid Change Requires Rapid Response Chapter 6. Intermountain Healthcare’s Intermountain Moms Campaign Chapter 7. Children’s Online Social Network: Building on Patient Ideas Chapter 8. Midwives and Marijuana: How the Arizona Department of Health Services Uses Social Media to Build Online Community Chapter 9. Why Do I Blog? Chapter 10. Social Media Hubs: Strategy and Implementation Chapter 11. Using Social Media for Research: Addressing Regulatory Challenges Chapter 12. Legal Aspects of Healthcare Social Media: Staying Out of Trouble Chapter 13. Public Engagement: Health Information Technology, Social Media, and Government Policy
Biography
Christina Beach Thielst, MHA, FACHE is a health administration and strategy consultant. A former hospital administrator, she helps clients improve their performance and create innovative strategies to transform the care delivery system. She views health information technology through an operations and risk management lens and is recognized as a thought leader in the field.
