266 Pages
by
Routledge
266 Pages
by
Routledge
259 Pages
by
Routledge
Also available as eBook on:
What are attitudes and how are they modified? The many opposing theories to answer this question reflects not only the complexity but also the importance of the field. A central concern of social psychology, attitude change is also relevant to the study of human behavior in general, and a matter of major significance to the world outside the laboratory. Valid and useful theories of attitude... Read more
1: Models of Attitude Change: Theories That Pass in the Night; 2: The Concepts of Balance, Congruity, and Dissonance; 3: Symbolic Psycho-logic: A Model of Attitudinal Cognition; 4: Cognitive Dissonance: Five Years Later; 5: In Defense of Dissonance Theory: Reply to Chapanis and Chapanis; 6: A Reinforcement Learning Model of Persuasive Communication; 7: An Experimental Analysis of Self-persuasion; 8: Processes of Opinion Change; 9: An Uncertainty Model of Attitude Change
Biography
Anton Pelinka






