Automobile heritage encompasses a complex range of artefacts and activities. Beyond just historic vehicles which are the primary artefacts of this niche, it also includes communities of collectors and enthusiasts, private owners and public institutions, as well as historic motoring environments, literally thousands of museums, exhibitions and car shows throughout the world, and a range of paraphernalia that includes both original and replicated promotional materials, equipment and parts, and guide books.
Although automobile heritage has been the subject of some limited research, Automobile Heritage and Tourism is unique in examining its scope and role within tourism. The book looks at a vast array of topics, from the experience of using and collecting old cars, related destination development, automobile heritage and museums, to events such as vintage automobile racing, promotion and social change. It thereby provides a thorough review of the impacts of automobile heritage on tourism. A number of theories provide a framework and are analysed throughout, including those related to the collection, display, exhibition and use of historic automobiles. The title takes a global and interdisciplinary view of the subject with international contributions from both established and emerging scholars in the field.
This book adds to the industrial heritage tourism literature and will appeal to a diverse audience, in particular those in the fields of cultural heritage and industrial heritage tourism, but also practitioners involved with the planning, restoration, exhibition and management of automobile heritage attractions and events.
Table of Contents
Lists of figures
List of tables
Notes on contributors
Part I: Introduction
1. Automobile heritage and tourism: a framework for study Michael Conlin and Lee Jolliffe
Part II: People and automobile heritage
2. Nostalgic automotive yearnings on the road to the museum Gary Best
3. The Bricklin: from automobile to place narrative Lee Jolliffe
4. Assembling heritage tourism: the BMW museum and factory tour Gregory Ramshaw
5. DeLorean dreams: Back to the Future in 'Titanic Town' Gordon Ramsey
6. Repositioning an industrial city through automobile heritage: the role of the Mille Miglia in the tourism development of Brescia, Italy Ilenia Bregoli
Part III: Places and automobile heritage
7. The economic impact of historic vehicle events: the case of the 2010 London to Brighton Veteran Car Run Jaime Kaminski, Paul Frost and Geoffrey Smith
8. Heritage motoring and tourism in Barbados Cristina Jönsson and Lee Jolliffe
9. Potential for heritage motoring tourism in Sri Lanka M.S.M. Aslam
Part IV: Products and automobile heritage
10. Racing back in time: the historic racing scene in Victoria, Australia Matt Harvey
11. The motor museum of popular culture: exhibiting the patriotic heritage of ‘Australia’s Own Car’ Leanne White
12. Significance of Amelia Island Concourse D’Elegance, Florida, USA Asli D. A. Tasci and Jerry L. Epperly II
13. The role of corporate vehicle museums in consumer brand engagement Bradford T. Hudson
14. Product innovation for repositioning and destination development marketing strategies: the Museo Nazionale dell’Automobile in Turin, Italy Antonella Capriello and Irene Mastretta
15. The role of the Royal Automobile Museum in tourism and heritage education in Jordan Salem Harahsheh and Rafa Haddad
Part V: Conclusion
16. Automobile heritage and tourism: future research directions Lee Jolliffe and Michael Conlin
Michael V. Conlin is Professor of Management in the Okanagan School of Business at Okanagan College, Kelowna, British Columbia, Canada.
Lee Jolliffe is Professor of Hospitality and Tourism at the University of New Brunswick, Saint John, New Brunswick, Canada.