Behaviour Change for Sustainability: 1st Edition (Hardback) book cover

Behaviour Change for Sustainability

1st Edition

By Adam Corner, Gareth Kane, Paula Owen

Routledge

205 pages

Purchasing Options:$ = USD
Hardback: 9781909293946
pub: 2014-04-07
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eBook (VitalSource) : 9781351274883
pub: 2017-09-29
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Description

Behaviour Change for Sustainability is a compilation of 3 bestselling sustainability guides that gathers together, in one place, a variety of effective tools and techniques for encouraging a lasting shift to sustainable behaviours in business and society.

Promoting Sustainable Behaviour offers the definitive guide to building a sustainable behaviour campaign that works. By summarising "what really works" and pulling out the most important messages from the evidence base, this book contains all the tools you need to maximize the success of your sustainable behaviour initiative – in households, when commuting, in the workplace and beyond.

Green Jujitsu outlines the smart way to embed sustainability within the culture of any organization, by working with employees' strengths and interests. Gareth Kane points out the hallmarks of unsuccessful approaches to cultural change, which are often confused, unimaginative or confrontational. He puts forward an alternative framework designed to play to people's strengths and interests and genuinely engage them in problem-solving.

Gamification is fast emerging as a user engagement and behaviour change tool that succeeds where other tactics and strategies have failed. How Gamification Can Help Your Business Engage in Sustainability contains all the information businesses and other organizations need to make an informed decision about whether to adopt gamification as part of their own business and sustainability strategies – and the tools to get started.

About the Series

DoShorts

DōShorts are a collection of concise, high-quality books for professionals, including a guide to the circular economy, the use of digital media in brand-builidng, integrated reporting, and how-to guides on producing a sustainability report, measuring a building's energy use, and valuing natural and social capital. They address one sustainability challenge at a time and can be read in 90 minutes. We aim to make those 90 minutes deliver value on a par with an expert seminar or master class.

The collection includes practical how-to guides as well as framework pieces and business briefings that give an expert overview of cutting edge developments in a wide range of fields.

Learn more…

Subject Categories

BISAC Subject Codes/Headings:
BUS000000
BUSINESS & ECONOMICS / General
BUS008000
BUSINESS & ECONOMICS / Business Ethics
BUS046000
BUSINESS & ECONOMICS / Motivational
BUS071000
BUSINESS & ECONOMICS / Leadership
BUS085000
BUSINESS & ECONOMICS / Organizational Behavior