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Behavioural Science and Housing Decision Making: A Case Study Approach book cover

1st Edition

Behavioural Science and Housing Decision Making A Case Study Approach

By Helen Bao Copyright 2020
166 Pages 23 B/W Illustrations
by Routledge

166 Pages 23 B/W Illustrations
by Routledge

166 Pages 23 B/W Illustrations
by Routledge
Also available as eBook on:
This book takes a behavioural approach to examine six important housing questions: tenure decision, gentrification, place attachment, housing bubbles, housing wealth, and residential satisfaction. Using experimental and field data, the book demonstrates the effects of six behavioural biases and heuristics (i.e., anchoring and reference dependence, loss aversion, mental accounting, endowment... Read more

1. Introduction

2. Six Important Housing Questions

  1. Tenure decision

  2. Neighbours/community/gentrification

  3. Housing price/market equilibrium

  4. Housing cycle

  5. Housing wealth effect

  6. Housing satisfaction

3. Behaviour Science Toolbox

  1. Market sentiment

  2. Anchoring effect/reference dependence

  3. Loss aversion/endowment effect

  4. Framing effect

  5. Mental accounting

  6. Social comparison

4. Case 1 Homeownership: Housing provision fund case from China

5. Case 2 Gentrification: Mega-event and housing market in China: The case of the 2008 Olympic Games

6. Case 3 Endowment effect: Endowment effect in housing market: Field evidence from China

7. Case 4 Housing cycle: Market sentiment and housing market: evidence from the UK, USA, and Hong Kong

8. Case 5 Housing wealth effect: Housing wealth effect and energy consumption: Evidence from the UK

9. Case 6 Housing satisfaction: Housing satisfaction and social comparison in the UK

10. Conclusions

Biography

Helen Bao is a Fellow in Land Economy, Newnham College, and a Senior Lecturer in Real Estate Finance and Director of International Relations, Department of Land Economy, University of Cambridge, UK.

‘This pioneering book opens up behavioural analysis of housing to new audiences.’ Dr Richard Dunning, University of Liverpool　

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