1st Edition
Beyond Child's Play Sustainable Product Design in the Global Doll-making Industry
Acknowledgments
CHAPTER 1 Why Study Dolls?
A brief description of the three case studies, a discussion of embedded meaning in doll design and a brief history of commercial doll-making.
CHAPTER 2 The Toy Industry Today
Production and consumption in the context of globalization; hazards in toy production/use; overview of the US/European toy industry; activism to improve toy safety; corporate responses.
CHAPTER 3 A Conceptual Framework for Sustainable Product Design
The product life cycle, a history of terminology in eco and sustainable design, and a framework for sustainable product design.
CHAPTER 4 The American Girl Company
Design of the American Girl doll; marketing strategy/psychology; philanthropy; production process in a typical Chinese factory; working conditions and environmental issues in Mattel’s Chinese factories.
CHAPTER 5 The Käthe Kruse Doll Company
The history of the Käthe Kruse doll company; design and production process; health and safety issues in production; worker flexibility and control over job tasks.
CHAPTER 6 The Q’ewar Project of Andahuaylillas, Peru
The history of the Q’ewar project; design and production process; health and safety issues; special aspects of the Project; the economics of this initiative.
CHAPTER 7 Emerging Themes for Sustainable Product Design
Comparing case studies and emerging themes: the significance of care; designing work for human dignity; intention and vision for sustainability; choosing materials/chemicals; transparency and sustainability.
CHAPTER 8 Paradigm Shifting or Incremental Change? Some Thoughts on Sustainable Product Design, Production, and Consumption
The purpose of products; challenges of scale in implementing sustainable product design; linking sustainable production design, production and consumption; roles of different actors.
Appendix—Evaluation of Sustainable Design Elements for Each Case Study
References
Index
Biography
Sally Edward
