1st Edition
Big Food Critical perspectives on the global growth of the food and beverage industry
Introduction – ‘Big Food’: taking a critical perspective on a global public health problem Simon N. Williams and Marion Nestle
1. The transitional dynamics of caloric ecosystems: changes in the food supply around the world Sanjay Basu
2. Big Food without big diets? Food regimes and Kenyan diets K. O’Neill
3. Density of outdoor food and beverage advertising around schools in Ulaanbaatar (Mongolia) and Manila (The Philippines) and implications for policy Bridget Kelly, Lesley King, Batjargal Jamiyan, Nyamragchaa Chimedtseren, Bolorchimeg Bold, Victoria M. Medina, Sarah J. De los Reyes, Nichel V. Marquez, Anna Christine P. Rome, Ariane Margareth O. Cabanes, John Juliard Go, Tsogzolmaa Bayandorj, Marie Clem B. Carlos and Cherian Varghese
4. Snack food advertising in stores around public schools in Guatemala Violeta Chacon, Paola Letona, Eduardo Villamor and Joaquin Barnoya
5. The incursion of ‘Big Food’ in middle-income countries: a qualitative documentary case study analysis of the soft drinks industry in China and India Simon N. Williams
6. Comparison of food industry policies and commitments on marketing to children and product (re)formulation in Australia, New Zealand and Fiji Gary Sacks, Melissa Mialon, Stefanie Vandevijvere, Helen Trevena, Wendy Snowdon, Michelle Crino and Boyd Swinburn
7. Encouraging big food to do the right thing for children’s health: a case study on using research to improve marketing of sugary cereals Jennifer L. Harris, Megan E. LoDolce and Marlene B. Schwartz
8. Big Soda’s long shadow: news coverage of local proposals to tax sugar-sweetened beverages in Richmond, El Monte and Telluride Laura Nixon, Pamela Mejia, Andrew Cheyne and Lori Dorfman
9. ‘Big Food’ and ‘gamified’ products: promotion, packaging, and the promise of fun Charlene Elliott
10. Food as pharma: marketing nutraceuticals to India’s rural poor Alice Street
Biography
Simon N. Williams is a Research Assistant Professor in the Department for Medical Social Sciences, Feinberg School of Medicine, Northwestern University, Chicago, Illinois, USA. His research focuses on how public health policy can help to regulate the rapid growth in the consumption of unhealthy products, including soft drinks and tobacco.
Marion Nestle is Paulette Goddard Professor in the Department of Nutrition, Food Studies, and Public Health at New York University, New York City, USA, and the author of three prize-winning books: Food Politics: How the Food Industry Influences Nutrition and Health (2007); Safe Food: The Politics of Food Safety (2010); and What to Eat (2007).






