1st Edition
Brands and the City Entanglements and Implications for Urban Life
By Sonia Bookman
Copyright 2018
214 Pages
9 B/W Illustrations
by
Routledge
214 Pages
9 B/W Illustrations
by
Routledge
214 Pages
9 B/W Illustrations
by
Routledge
Also available as eBook on:
From commercial retail environments to branded urban villages, brands are now a salient feature of contemporary cityscapes and are deeply entwined in people’s everyday lives. Drawing on extensive empirical material and recent theoretical developments in the sociology of brands, this book explores the complex relationship between brands, consumption and urban life. Covering a range of brands and... Read more
1. Introduction
2. Cities, Consumption, and Brands
3. Understanding Brands and Branding
4. Brandscaped Terrain
5. Branding Urban Space: Processes and Paradoxes
6. Brands, Mobilities, and Urban Life
7. Conclusion
References
Index
Biography
Sonia Bookman is Associate Professor of Sociology at the University of Manitoba, Canada.
