Breakthroughs in Sustainable Business Education Change-makers in Action

Foreword

John North

Introduction

Linda Irwin

1. Changing management education: tapping into the forgotten power of the mindset

Isabel Rimanoczy

2. The positive impact rating as a platform for change

Katrin Muff and Thomas Dyllick

3. A teaching journey from corporate responsibility to systems understanding

Sandra Waddock

4. Transforming business education to create regenerative value at scale

L. Hunter Lovins, Michael Pirson, and Walter Link

5. Climate savvy graduates: because it is time, and we must

Kristin Kusanovich

6. Emotions, AI, and coaching pedagogy for the evolution of sustainability education

Ayako Huang

7. University campuses: living laboratories for transformational programs

Robert Sroufe and Brad Clauss

8. Woxsen University as a model for sustainable business school transformation

James Weichert, Pavana Kiranmai Chepuri, and Chahat Mishra

9. Inspirational paradigm: rethinking business education

Michael J. Garanzini

10. The Bard MBA in sustainability: baked in, not bolted on

Eban Goodstein, J. Renay Loper, Unique Brathwaite, Lauren E. Graham, and Janice Shade

11. Curricular design and business education focused on sustainability: the importance of an interconnected and comprehensive strategy

Carlos Alberto Restrepo-Rivillas, Alejandro Beltrán-Duque, and Gustavo Yepes-López

12. Sustainability in action: an experiential learning course in international business

Anu Jossan and Ilijana Petrovska

13. Marketing principles for a sustainable world: transforming the foundation

Abigail B. Schneider

14. Developing a 21st-century sustainability leader

John (Jed) Lindholm

15. Mapping affections: cartography as a pedagogical tool for teaching ecocentrism in business schools

Fernanda Cassab Carreira, Maria Clara Araujo Secall, Mario Monzoni, and Ricardo Barretto

16. Just doing it

James A. F. Stoner

Biography

Morgane Fritz, PhD and HDR, is Full Professor in Sustainable Supply Chain Management. She researches and teaches about sustainable and ethical supply chain management and acts as author, editor, and reviewer for various peer-reviewed journals and books. She is a member of Global Movement Initiative.

James Weichert is a serial entrepreneur and the founder of www.livingconservancy.org. He is Project Manager of the Global Movement Initiative and a doctoral candidate in sustainable economics. He is a member of Global Movement Initiative.

Isabel Rimanoczy is the convener of PRME Working Group on Sustainability Mindset and co-developer of the Sustainability Mindset Indicator (www.SMindicator.com). She has authored and edited 28 books about sustainability, learning, poetry and children’s books.

Linda Irwin developed MBA Strategy and Marketing courses and is passionate about transforming business education for sustainability. She is CEO of SeeComm Group, and she is a member of Global Movement Initiative.

"While most business education programs make a slight reference to the ESG (Environmental, Social, and Governance) framework, this book provides practical information on how a business program can reshape itself so that sustainability and sustainability leadership are at the core of developing ethical business leaders. The authors should be commended for bringing together a diverse set of international change-makers to demonstrate how to revise the business curriculum to emphasize sustainability. Overall, the book is well written and allows the reader to easily see that this approach could be implemented within business programs across higher education."

S. Whitfield, Rider University, Choice Magazine, December 2025 Vol. 63 No. 4

“Few institutions have been more complicit in the care and feeding of shareholder capitalism than business schools over the past 40 years.  The challenge—and opportunity—is to usher in a new dominant model of business education that aims to regenerate natural capital, avert the climate disaster, lift the poor, and foster racial justice, all while making money to accelerate the process.  The contributors to this important book help point the way to reinventing business education for a truly sustainable future.” 

Stuart L. Hart, author of Beyond Shareholder Primacy and co-founder of the Sustainable Innovation MBA Program at University of Vermont

“As the consensus that business education should radically change grows in light of the current socio-ecological crises, it becomes ever more critical to articulate what this change could look like. This book provides a very practical response to this challenge, offering a range of examples, stories, and perspectives that can inspire educators in business schools and beyond.” 

Anne Touboulic, Chair of the Social and Environmental Responsibility Group, Nottingham University Business School

“Addressing the global sustainability crisis requires actions from everybody, but especially from the business sector. This book is a must-read to understand how we must reform business education to prepare businesses to support the transition to a resilient, prosperous, and sustainable society. With an excellent theoretical foundation, leading educators share their experiences in an inspiring way.” 

Rupert J. Baumgartner, Director, Christian-Doppler-Research Laboratory for Sustainable Product Management, University of Graz