Bridging the Business-Project Divide: Techniques for Reconciling Business-as-Usual and Project Cultures, 1st Edition (Hardback) book cover

Bridging the Business-Project Divide

Techniques for Reconciling Business-as-Usual and Project Cultures, 1st Edition

By John Brinkworth


230 pages

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Hardback: 9781409465171
pub: 2014-08-29
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eBook (VitalSource) : 9781315569932
pub: 2016-04-15
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In organizations these days, there are two cultures, two sets of expectations, two languages; that of the business-as-usual organization and separately that of projects. These cultures need to work together effectively. Unfortunately, the natural side-effect of two such different perspectives is misunderstanding, mutual incomprehension, and despite good intentions on both sides, failure to deliver desired benefits. In Bridging the Business-Project Divide John Brinkworth tackles these issues by examining: ·


"The language of the book is very accessible. There are clear chapter headings and the ability to dip into pages as the reader prefers is supported both by the style of writing and structure of the book, He [the author] ably explains the value in communication, seeking understanding and genuinely listening to the perspectives of other colleagues' Therefore, this book is of value to both experienced and new project managers"

- Sheilina Somani, Project Magazine

"This book covers the territory very thoroughly, throughout a project's life span and beyond, with the objective of uncovering the inter-cultural challenges, and then offering ways in which to overcome them. While the book will be of especial interest to those involved with in-house projects such as IT and similar, it also covers many aspects that are generally applicable to projects undertaken under contract, such as in the construction industry."

- Max Wideman

About the Author

John Brinkworth is a management consultant who assists clients to improve their processes for project and programme management. He is also part of the associate faculty at Henley Business School. He is a Member of the Institute of Directors (IoD), a Fellow of the Chartered Management Institute, a Certified Management Consultant (CMC®), a Chartered IT Professional and an Associate of the Chartered Quality Institute. He has previously published a book on Software Quality Management and articles in Conspectus and Project Manager Today. For the then UK Office of Government Commerce (OGC) he has also served on their review team for their publications relating to programme and project management. His focus is on identifying pragmatic solutions that can increase the chances of project success.

Subject Categories

BISAC Subject Codes/Headings:
BUSINESS & ECONOMICS / Industrial Management
BUSINESS & ECONOMICS / Project Management