British Fashion Design: Rag Trade or Image Industry?, 1st Edition (Paperback) book cover

British Fashion Design

Rag Trade or Image Industry?, 1st Edition

By Angela McRobbie

Routledge

224 pages

Purchasing Options:$ = USD
Paperback: 9780415057813
pub: 1998-06-11
$45.95
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Hardback: 9780415057806
pub: 1998-06-11
$105.00
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eBook (VitalSource) : 9780203168011
pub: 2003-09-02
from $22.98


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Description

British Fashion Design explores the tensions between fashion as art form, and the demands of a ruthlessly commercial industry. Based on interviews and research conducted over a number of years, Angela McRobbie charts the flow of art school fashion graduates into the industry; their attempts to reconcile training with practice, and their precarious position between the twin supports of the education system and the commercial sector. Stressing the social context of cultural production, McRobbie focuses on British fashion and its graduate designers as products of youth street culture, and analyses how designers from diverse backgrounds have created a labour market for themselves, remodelling `enterprise culture` to suit their own careers.

Reviews

British Fashion Design is a diligent and illumination sociological study of the careers of fashion designers. McRobbie has made out a strong case for attending more closely to cultural production - Jim McGuigan, New Times

'McRobbie is to be congratulated on providing business historians with a perspective on the fashion industry her book is well written and the organisation of the material is faultless.' - Katrina Honeyman, Business History, 41(3)

'A fascinating and skillfully narrated story of a creative workforce and its relation to contemporary British capitalism … a wonderfully readable addition to any undergraduate course on contemporary industries, or on gender and employment.' - Nina Wakeford, Work, Employment and Society, June 2000

Subject Categories

BISAC Subject Codes/Headings:
ART023000
ART / Popular Culture
SOC052000
SOCIAL SCIENCE / Media Studies