1st Edition

Business Diplomacy A Business Executive’s Guide to an Uncertain World

By Shaun Riordan, Zhang Xiaotong Copyright 2026
126 Pages
by Routledge

126 Pages
by Routledge

126 Pages
by Routledge

Riordan and Zhang share the skills, techniques and mindsets used by diplomats in both Western and Chinese contexts, and adapt them to the needs of executives and multinational corporations (MNCs). Their guide employs real-life case studies in understanding the international business environment and: Examines the shift to multipolarity and the rise of permacrisis and policrisis Highlights... Read more

Introduction: Thriving through Turbulence: Why Business Leaders Must Think Like Diplomats

1. The Diplomatic Approach to International Relations

2. The Diplomatic Approach to Strategy

3. Company-Centered Analysis of Geopolitical Risk

4. Networks of Support and Influence

5. Cybersecurity and the Role of Diplomacy in the Digital Battleground

6. Techplomacy

Conclusion: Leading with Diplomacy: Building Corporate Resilience in an Unpredictable World

Index

Biography

Shaun Riordan is a senior advisor on public diplomacy to UNDP Saudi Arabia. He is a research fellow of the Chahar Institute in China and a senior consultant on digital, cyber, and public diplomacy with UNITAR. He has been a visiting fellow of the Netherlands Institute of International Relations ('Clingendael') and the London School of Economics. Shaun served for 16 years as a British diplomat with postings in New York, Taiwan, Beijing, and Madrid, as well as in the United Nations, Counter-Terrorism and Eastern Adriatic departments of the Foreign and Commonwealth Office in London. He has taught at diplomatic academies in Romania, the Dominican Republic, Bulgaria, and Spain.

Zhang Xiaotong is Professor of International Relations at KIMEP University in Almaty, Kazakhstan, where he also serves as Director of the university’s China and Central Asia Studies Center (CCASC). Before entering academia, he spent 12 years in government service, including six years posted abroad in Brussels as Trade Attaché at the Mission of China to the European Union. After returning from Brussels, he worked at the U.S. Desk of China’s Ministry of Commerce. Prior to joining KIMEP, he was Professor at Wuhan University and Fudan University, China. He currently serves as Editor-in-Chief of the journal Economic Diplomacy.

'Riordan and Zhang have provided a brief, pointed, but above all, useful guide to the diplomatic skills business professionals will need if they are to succeed and prosper in an increasingly uncertain and transforming world.'

Paul Sharp, Professor of Political Science, University of Minnesota Duluth, USA

'This volume addresses an area that has been insufficiently covered in the recent boom of contributions on geopolitics and geoeconomics. It argues that companies should develop corporate diplomacy capabilities as a means of responding to risk and uncertainty in what is becoming a less rules-based international economic order.'

Stephen Woolcock, PhD, Senior Associate, London School of Economics Trade Hub, UK