1st Edition
Business Models Innovation, Digital Transformation, and Analytics
Chapter 1 Innovation in Business Models
MARLENA GRABOWSKA, IWONA OTOLA, and KATARZYNA SZYMCZYK
Chapter 2 Business Models in the Digital Transformation Era
MARCELO T. OKANO, PATRICIA K. INOUE, ELIANE A. SIMOES, and ROSINEI BATISTA RIBEIRO
Chapter 3 Value Composition for Business Models of High-Growth Enterprises
IWONA OTOLA, MARLENA GRABOWSKA, and MAREK SZAJT
Chapter 4 The Variety of Aspects of Business Models in the High-Growth and High-Tech Enterprises: An Estonian Case
PIIA VETTIK-LEEMET, MERVI RAUDSAAR, and MERIKE KASEORG
Chapter 5 External Conditions of Profitability of Business Models of High-Growth Enterprises
AGATA MESJASZ-LECH and ANETA WŁODARCZYK
Chapter 6 Analyzing the Employer Branding Business Models Based on Primary Research Results
AGNES CSISZARIK-KOCSIR, and MONIKA GARAI-FODOR
Chapter 7 Models of Responsible Business: CSR from Social and Economic Perspective
MARCIN RATAJCZAK
Chapter 8 Cyber Protection: IndustrializedAssessments for Analyzing Cyber Risk
DAVID NICOLAS BARTOLINI, CESAR BENAVENTE-PECES, and ANDREAS AHRENS
Chapter 9 Applied Data Analytics
CESAR BENAVENTE-PECES, DAVID NICOLAS BARTOLINI, GALYNA TABUNSHCHYK, and NATALIA MYRONOVA
Biography
An associate professor at the Czestochowa University of Technology, Faculty of Management, Iwona Otola PhD is well recognized in Poland and abroad for her expertise in management issues. Her scientific interests focus on strategic management, resource-based view, business models, entrepreneurship and competitiveness of the enterprises. She has published over 100 papers and 6 books. An associate professor of Czestochowa University of Technology, Faculty of Management. Marlena Grabowska PhD is well recognized in Poland and abroad for her expertise in management issues: business models, competitiveness and innovativeness of enterprises, enterprise value management and corporate governance. She has published over 130 papers and 5 books.






