Geordie Stylizations is a short-focused research work which builds on the renovated interest on the nexus between accent-identity-prestige-prejudice, offering an analysis of celebrities' use of the Geordie variety in a series of public performances as a reflection instrument for scholars, but also for neophyte readers with an interest in Sociolinguistics, Pragmatics, Celebrity Studies, Cultural Studies, Anthropology, Sociology and Gender Studies. Of interest are the individual instances of Geordieness performed on specific occasions, i.e. the ways in which people construct their unique and constantly evolving language repertoires sometimes appropriating some, other times distancing themselves from, linguistic traits that would characterize them as members of specific communities in other people's perceptions. The material investigated is provided by the artistic world: engaging with the arts and culture, and in particular with music, is not just a solitary event, but also a participatory one which many people feel is worthwhile sharing through ordinary conversation and interaction via social networks every day.
"A timely study of the creation and dissemination of the characterological figure of the ‘Geordie’ in the 21st century. It interweaves clear exposition of theories of enregisterment and indexicality with well-chosen extracts of high performance of Geordieness to present an engaging account. An important contribution to third-wave sociolinguistics, it will inspire research into performances of other regional identities."
Joan C. Beal, University of Sheffield, UK.
"This volume offers a novel and fascinating perspective on the language and culture of Northeast England. Di Martino shows in meticulous detail how icons such as Cheryl Cole and Sting use stylistic variation in media contexts. Essential reading for anyone wishing to stay abreast of the latest developments in sociolinguistics."
Michael Pearce, University of Sunderland, UK.
2. High Performances of Geordieness
3. Detachability of Geordie indices4. Transportability of Geordie indices
5. Public acceptance in the construction of Geordie identity
6. Local meanings and politics of Geordie styling