China-Africa Relations: Building Images through Cultural Co-operation, Media Representation, and Communication, 1st Edition (Hardback) book cover

China-Africa Relations

Building Images through Cultural Co-operation, Media Representation, and Communication, 1st Edition

Edited by Kathryn Batchelor, Xiaoling Zhang


270 pages | 22 B/W Illus.

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pub: 2017-06-02
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The recent rapid growth in China’s involvement in Africa is being promoted by both Chinese and African leaders as being conducted in a spirit of cooperation, friendship and equality. In the media and informally, however, a different, less harmonious picture emerges. This book explores how China and Africa really regard each other, how official images are manufactured, and how informal images are nevertheless shaped and put forward. The book covers a wide range of areas where China-Africa exchange exists, including diplomacy, technological cooperation, sport, culture and arts exchange. The book also discusses the historical development of the relationship and how it is likely to develop going forward.


‘A valuable book that dissects the ‘heart’ of China-Africa relations through insightful cultural, media and communication perspectives to create new critical knowledge on the relationship.’ – Professor Zhang Yanqiu, Director of the Africa Communication Research Center, Communication University of China

‘Much has been published on China’s economic and political relations with Africa. Few books, however, have addressed how China has branded itself in Africa through media representations and cultural cooperation, and vice versa how Africa is being perceived in China. Thus this book represents an important and critical contribution to the understanding of the relationship between Africa and China.’ – Professor Helge Rønning, Department of Media and Communication. University of Oslo.

‘This is a rich and diverse collection of articles. The inclusion of two historical chapters, several fascinating case studies, and the use of analytical tools, theories, and literatures not often seen in China-Africa research go a long way to enriching the field.’ – Dr Yoon Jung Park, Convener, Chinese in Africa/Africans in China Research Network

Table of Contents

1. Introduction: Images, Nation Branding and News Framing, Kathryn Batchelor and Xiaoling Zhang

2. Beyond the Drama: Sino-African Ties in Perspective, Ian Taylor

Part I: Building Images through Cultural Cooperation and Diplomacy

3. Revolutionary Friendship: Representing Africa during the Mao Era, Melissa Lefkowitz

4. Giving ‘Prominence to Politics’: African Sportsmen Visit China in the Early Cultural Revolution, Amanda Shuman

5. Twenty-first Century Sino-African Cultural Cooperation: Exploring Reciprocity, Kathryn Batchelor

6. Confucius Institutes in Africa: Culture and Language without Controversy? Kenneth King

7. China Corner: Chinese Book Donations to Africa, Catherine Gilbert

8. China’s Digital Public Diplomacy towards Africa: Actors, Messages and Audiences, Dani Madrid-Morales

Part II: Building Images through Media Representation and Communication

9. Chinese Media and Diplomacy in Africa: Theoretical Pathways, Bob Wekesa

10. Newspaper Coverage of China’s Engagement with Nigeria: Partner or Predator? Emeka Umejei

11. Media Construction of African Image(s) for the Chinese Media Public, Xiaoling Zhang

12. Chinese Developmentalism and Television Representation of South Africa, Qing Cao

13. The Corporate Social Responsibility (CSR) Activities of Huawei and ZTE in Africa, Tokunbo Ojo

14. The Effectiveness of Chinese Technical Assistance and Knowledge Transfer in East Africa from the Perspective of Medium-of-Instruction, Xuefei Shi, Min Chen and Paul Hoebink

About the Editors

Kathryn Batchelor is Associate Professor in the Department of French and Francophone Studies, University of Nottingham, UK.

Xiaoling Zhang is Associate Professor in the School of Politics and International Relations at the University of Nottingham, UK.

About the Series

China Policy Series

With the rise of China and its impact on the world, interest in China has increased drastically in recent years. This series focuses on policy-oriented research and scholarly works with policy implications, on all aspects of contemporary Chinese economy, politics, society, environment, journalism and cultures.  It also covers China’s foreign relations with major international organizations such as the United Nations, World Trade Organization, and World Bank, and major powers such as the United States, European Union (and its member states), Japan and others.

Learn more…

Subject Categories

BISAC Subject Codes/Headings:
SOCIAL SCIENCE / Ethnic Studies / General
SOCIAL SCIENCE / Regional Studies