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China, Tourism and Technology: How China’s Digital Eco-Systems are Transforming Global Travel book cover

1st Edition

China, Tourism and Technology How China’s Digital Eco-Systems are Transforming Global Travel

By Gary Bowerman Copyright 2027
154 Pages
by Routledge

154 Pages
by Routledge

China, Tourism and Technology  examines how China’s home-grown digital ecosystems and AI models are reshaping global travel, charting its rise to the world’s largest travel economy and how Super Apps, AI start-ups and mega-brands, and government-backed tech strategies continue to shape tourism worldwide. Readers will discover how China’s closed-loop travel-tech networks built on powerful app... Read more

Introduction: From OTAs and the WTO to AI+ and Deployment Year One

1. China’s Electrotech Economy in Context

2. The Birth of Chinese Online Travel

3. Building a Tourism Superpower, Part 1 – 2000-2009

4. Building a Tourism Superpower, Part 2 – 2010-2019

5. Night and Day: The Covid Interregnum (2020-2023)

6. Inbound Turnaround – The Visa Waiver Transformation

7. Planes, Trains and New Energy Vehicles

8. The Xiaohongshu Revolution

9. Chinese Brands Go Global

10. All Travel Routes Radiate from AI

Biography

Gary Bowerman is Director of Re:Set Strategies, Founding Partner of High-Yield Tourism and Asia Travel Markets Analyst for Phocuswright. Gary is an Asia-based travel markets, policy and consumer trends analyst, tourism strategy advisor, author, conference speaker and media commentator. He works with travel organisations, hotels, airlines, banks, brands, consulting firms and market research agencies worldwide.

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