Chinese for Business and Professionals in the Workplace Reaching across Disciplines

Contents

Preparing Learners for the Workplace: Chinese for Business and Professionals (Haidan Wang and Christine Uber Grosse)

1. Insights and Innovation from Languages for Specific Purposes (Christine Uber Grosse)

2. Why Should We Seriously Consider Teaching Chinese for Specific Purposes? (James Dean Brown)

3. Course Design of Business Chinese in Marketing – Teaching the Case of Chun Shui Tang (Hsin-Hsin Cindy Lee and Li-Yu Chen)

4. A Business Chinese Program with an Internship Component: An Application of Goal-Setting Theory (Zhongqi Shi, Qiaosi Yuan, and Shuai Li)

5. The Chinese International Engineering Program: History, Development and Curriculum Refinement (Sigrid Berka and Yu (Joyce) Wu)

6. Needs Analysis of Business Chinese Course for a High School Dual Enrollment Program (Li Xiang)

7. Needs Analysis for CSP Writing Curriculum Design (Ying Liu)

8. Comprehensive Analysis of Pragmatic Information in Business Chinese Conversational Textbooks (Haidan Wang)

9. Using WeChat in a Business Chinese Class (Liu Li)

10. Becoming Professionals: Ecological Role-Play (Robin Caselli, Jin Dong, James Nokes, Michaela Nuesser, Joseph Ritch, Shuai Tang, and Dongping Zheng)

11. New Directions in Business Chinese Instructional Materials Development (Jane Kuo)

12. A Study of Psychomotor Learning Modules for Business Chinese Speaking Fluency and Accuracy (Chin-chin Tseng and Man Fong Lam)

13. Business Chinese from the Learner’s Perspective (Robert Grosse)

14. Language Arts and Chinese for Specific Purposes (Chu-Ren Huang and Yanlin Li)

15. Workplace Simulations: Test-Driving Life in Professional Contexts (Naiyi Xie Fincham, Julio C. Rodriguez and Stephen L. Tschudi)

16. A Case Study in Conceptualizing, Drafting, and Implementing Course Materials for Chinese for Legal Purposes: The China Law Reader (Lawrence C. Foster)

17. Discipline-Specific Chinese Language Teaching in Higher Education: A Case Study in Hong Kong (Wai-Mun Leung)

18. A Study of the Languages Used on Official Websites of International Economic and Business Organizations (Li Zhang and Fangfang Liang)

19. Incorporating Project-Based Language Learning into Chinese Language Training for Specific Purposes (Song Jiang)

Index

Biography

Haidan Wang is Associate Professor at the University of Hawai‘i at Mānoa, Hawai‘i, USA.

Christine Uber Grosse is Professor Emeritus of Modern Languages, Thunderbird School of Global Management, Arizona State University. USA.

"Chinese for Business and Professionals in the Workplace: Reaching Across Disciplines… finally, finally we see a well-crafted academic approach that responds to one or our greatest needs in language learning: the acquisition of language for professional purposes. There is no question that Chinese language learning presents unique challenges. This collection not only brings together those most expert in Chinese language learning, but each of the topics responds to these challenges with practical advice, sound academic knowledge, and level-appropriate examples. This comprehensive compilation will serve as a crucial foundation in the pedagogy of Chinese for Business for years to come."

Orlando R. Kelm, Director, Portuguese Flagship, University of Texas at Austin, USA

 

"With contributions of scholars active in the research and practices of Chinese for Specific Purpose (CSP), the editors provided an excellent and a well-rounded body of CSP scholarship both from theoretical as well as pedagogical perspectives. Scholars, practitioners and business executives would greatly benefit from learning about the scope of research, instructional innovations and how learners’ language skills transform into their professional success. In addition, this is a timely contribution to language learning models with service and experiential learning components."

Wei Hong, Senior Associate Dean and Professor of Chinese and Linguistics, Purdue University, USA

 

"I am very pleased to see how this text approaches the Needs Analysis (NA) in such a detailed and comprehensive manner. The NA has finally found a great home."

John J Staczek, Emeritus Professor, The Arizona State University, USA