This is the first book on climate denial and lobbying that combines the ideology of denial and the role of anthropocentrism in the study of interest groups and communication strategy.
Climate Change Denial and Public Relations: Strategic Communication and Interest Groups in Climate Inaction is a critical approach to climate change denial from a strategic communication perspective. The book aims to provide an in-depth analysis of how strategic communication by interest groups is contributing to climate change inaction. It does this from a multidisciplinary perspective which expands the usual approach of climate change denialism and introduces a critical reflection on the roots of the problem, including the ethics of the denialist ideology and the rhetoric and role of climate change advocacy. Topics addressed include the power of persuasive narratives and discourses constructed to support climate inaction by lobbies and think tanks, the dominant human supremacist view and the patriarchal roots of denialists and advocates of climate change alike, the knowledge coalitions of the climate think tank networks, the denial strategies related to climate change of the nuclear, oil and agrifood lobbies, the role of public relations firms, the anthropocentric roots of public relations, taboo topics such as human overpopulation and meat-eating, and the technological myth.
This unique volume is recommended reading for students and scholars of communication and public relations.
Núria Almiron and Jordi Xifra
PART I: Ethics and anthropocentrism in climate change denial and public relations
1. Rethinking the Ethical Challenge in Climate Change Lobbying: A Discussion of Ideological Denial.
2. The Anthropocentric Roots of Public Relations: A (Pre)historical Approach and Ontological Consideration.
3. An Ecofeminist Analysis of Worldviews and Climate Change Denial.
4. Why Environmentalism Cannot Beat Denialism. An Antispeciesist Approach to the Ethics of Climate Change.
Catia Faria and Eze Paez
5. The Elephant in the Room: The Role of Interest Groups in Creating and Sustaining the Population Taboo.
PART II: Theorizing the Storyline of Climate Change Denial
6. Talking about Climate Change: The Power of Narratives.
7. Climate Change Countermovement Organizations and Media Attention in the United States. Maxwell Boykoff and Justin Farrell
8. Think Tank Networks and the Knowledge-Interest Nexus: The Case of Climate Change.
PART III: Lobbying for Denial in climate change
9. The Climate Smokescreen: The Public Relations Consultancies Working to Obstruct Greenhouse Gas Emissions Reductions in Europe—A Critical Approach.
Lucy Michaels and Katharina Ainger
10. "Cowgate": Meat Eating and Climate Change Denial.
11. "This Nagging Worry About the Carbon Dioxide Issue": Nuclear Denial and the Nuclear Renaissance Campaign.
Núria Almiron, Natalia Khozyainova & Lluís Freixes
PART IV: Advocating against Climate Change Denial
12. Fighting Climate Change Denial in the United States.
13. A Wicked Systems Approach to Climate Change Advocacy.
Current academic thinking about PR and related communication is a lively, expanding marketplace of ideas and many scholars believe that it’s time for its radical approach to be deepened. Routledge New Directions in PR & Communication Research is the forum of choice for this new thinking. Its key strength is its remit, publishing critical and challenging responses to continuities and fractures in contemporary PR thinking and practice, tracking its spread into new geographies and political economies. It questions its contested role in market-orientated, capitalist, liberal democracies around the world, and examines its invasion of all media spaces, old, new, and as yet unenvisaged. The New Directions series has already published and commissioned diverse original work on: PR’s influence on Israeli and Palestinian nation building; its origins in the history of ideas; a Jungian approach to its ethics and professionalism; global perspectives on its professional practice; PR as an everyday language for everyone; as emotional labour; as communication in conflicted societies, and its relationships to cooperation, justice and paradox. We actively invite new contributions and offer academics a welcoming place for the publication of their analyses of a universal, persuasive mind-set that lives comfortably in old and new media around the world.