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Communicating Race, Ethnicity, and Identity in Technical Communication





ISBN 9780895038326
Published March 30, 2014 by Routledge
216 Pages

 
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Book Description

The purpose of this book is to move our field's discussion beyond issues of diversity in the practice of technical communication, which is certainly important, to include discussions of how race and ethnicity inform the production and distribution of technical communication in the United States. Equally important, this book is an attempt to uncover those communicative practices used to adversely affect historically marginalized groups and identify new practices that can be used to encourage cultural competence within institutions and communities. This book, like our field, is an interdisciplinary effort. While all authors have taught or practiced technical communication, their backgrounds include studies in technical communication, rhetoric and composition, creative writing, and higher education. <br><br>For the sake of clarity, the book is organized into five sections: historical representations of race and ethnicity in health and science communication; social justice and activism in technical communication; considerations of race and ethnicity in social media; users' right to their own language; and communicating identity across borders, cultures, and disciplines.

Table of Contents

Introduction
Miriam F. Williams


SECTION I: HISTORICAL REPRESENTATIONS OF RACE AND NATIONALITY IN HEALTH AND SCIENCE COMMUNICATION


CHAPTER 1. The Eugenics Agenda: Deliberative Rhetoric and Therapeutic Discourse of Hate
Flourice Richardson


SECTION II: SOCIAL JUSTICE AND ACTIVISM IN TECHNICAL COMMUNICATION


CHAPTER 2. Using a Hybrid Form of Technical Communication to Combat Environmental Racism in South Texas: A Case Study of Suzie Canales, a Grassroots Activist
Diana L. Cárdenas and Cristina Kirklighter

CHAPTER 3. The Importance of Ethnographic Research in Activist Networks
Natasha N. Jones


SECTION III: CONTEMPORARY REPRESENTATIONS OF RACE AND ETHNICITY ON SOCIAL NETWORKING SITES


CHAPTER 4. Tweeting Collaborative Identity: Race, ICTs, and Performing Latinidad
Cruz Medina

CHAPTER 5. Taqueros, Luchadores, y los Brits: U.S. Racial Rhetoric, and Its Global Influence
Octavio Pimentel and Katie Gutierrez


SECTION IV: REPORTING TECHNICAL COMMUNICATION AT HISTORICALLY BLACK COLLEGES AND UNIVERSITIES


CHAPTER 6. HBCU Institutional Reporting as Intercultural Technical Communication
Thereisa Coleman


SECTION V: USERS’ RIGHT TO THEIR OWN LANGUAGE


CHAPTER 7. A Response to “Students’ Right to Their Own Language
Nancy Wilson and Alyssa Crow

CHAPTER 8. Spanglish: A New Communication Tool
Krystle Danuz


SECTION VI: COMMUNICATING IDENTITY ACROSS BORDERS, CULTURES, AND DISCIPLINES


CHAPTER 9. Americans’ Changing Perceptions of Indian Cultural Identity: An Analysis of Indian Call Centers
Kendall Kelly

CHAPTER 10. This Bridge Called My Pen
Nelly Rosario

Contributors
Index

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